Social Media Lead

Description

Summary: This role involves creating and executing engaging social media content across various platforms, ensuring brand consistency and collaborating with the marketing team on creative visual executions. Highlights: 1. Create and execute visually engaging social media content across platforms. 2. Collaborate with marketing to translate briefs into creative visual executions. 3. Ensure brand consistency across all materials following established guidelines. \- Create and execute visually engaging social media content (static posts, carousels, GIFs, and short videos) aligned with brand aesthetics and campaign goals. \- Develop platform\-specific design assets for Facebook, Instagram, TikTok, X, YouTube, and others—optimized for performance and engagement. \- Use Adobe Photoshop to design and edit visuals for posts, stories, ads, and other branded content. \- Collaborate with the marketing team to turn briefs into creative visual executions supporting content calendars, promotions, and campaigns. \- Ensure brand consistency across all materials by following established guidelines on tone, layout, colors, and typography. Job Qualification: \- Proficient in Adobe Photoshop (bonus: knowledge in Illustrator, Canva, or other design tools). \- Strong understanding of each social platform’s visual specs and content trends (FB, IG, TikTok, X, YouTube, etc.). \- Creative eye for layout, typography, and color to produce scroll\-stopping, on\-brand designs. \- Basic grasp of content strategy and audience engagement, especially design\-led trends. \- Excellent time management and ability to meet deadlines in a fast\-paced, content\-heavy environment. Job Type: Full\-time Work Location: In person