Social Media Coordinator

Description

**Social Media Coordinator** **Summary:** Coordinate the digital presence strategy and the social media team, transforming institutional objectives into brand authority and engagement. The focus is on high-performance management, creative excellence, and converting data into strategic decisions. **Responsibilities:** * People Management: Lead the creative team (social media and videomaker), ensuring productivity, technical development, and team cohesion; * Strategic Planning: Define the multiplatform content roadmap, ensuring alignment with brand positioning; * Governance and Quality: Supervise editorial calendar execution and ensure adherence to tone of voice and visual identity; * Performance Management: Monitor strategic KPIs and present results reports (ROI and Social ROI) to executive leadership; * Innovation and Benchmarking: Identify market trends and emerging technologies to optimize processes and delivery formats. **Education:** * Bachelor’s degree in Marketing, Social Communication, Advertising, or related fields; * Specialization in Digital Marketing or People Management is a plus. **Requirements:** * Experience with monitoring tools and data dashboards; * Proven track record in team leadership and workflow management; * Solid experience in community and social media management; * Analytical proficiency in algorithms (Instagram, TikTok, LinkedIn, YouTube); * Knowledge of project management tools (Asana, Monday or similar); * Familiarity with SEO applied to social media and paid traffic. **Benefits:** * Health insurance * Dental insurance * Swile (meal and transportation vouchers) * Childcare allowance * Gympass * English language course