Job Summary: Manage the digital presence of Grupo LD brands and their leadership, planning and executing editorial calendars, creating content, and monitoring performance. Key Highlights: 1. Digital presence management and monitoring for brands and leadership 2. Digital editorial calendar planning and execution 3. Content creation and market trend monitoring **Who We Are:** The Grupo LD comprises companies sharing the same purpose: uniting quality, innovation, and humanity in everything we do. Stand Show, Nagaura, Pagueti, and Beloved—brands that together transform ideas into experiences. Together, they form a solid, creative group committed to a more humane and sustainable future. **Main Responsibilities:** * Manage and monitor the digital presence of group brands and institutional leadership, ensuring constant updates and alignment with strategic positioning. * Plan and execute the digital editorial calendar, considering campaigns, product launches, events, institutional initiatives, and market opportunities. * Participate in briefings and guide digital content production across various formats, such as posts, videos, reels, stories, and event coverage. * Monitor content execution alongside design, audiovisual, and communications teams, ensuring consistency with each brand’s visual identity and tone of voice. * Engage with followers, customers, partners, and the digital community, safeguarding brand reputation and interaction quality. * Monitor mentions, trends, hashtags, and market movements to identify content, relationship, and positioning opportunities. * Support branding initiatives, institutional relationship building, and business generation, identifying partnership, collaboration, and strategic activation opportunities. * Track social media performance metrics and prepare results reports, suggesting improvements and strategic adjustments. * Ensure proper application of the group’s visual identity and communication guidelines. * Support digital coverage of events, institutional actions, brand activations, and special projects conducted by group companies. * Stay updated on digital trends, content formats, and best practices for platform communication. **Requirements:** * Prior experience in corporate social media management. * Excellent writing skills and mastery of narrative techniques applied to digital content. * Proficiency in using AI tools for content creation—including support for production, research, and creative organization. * Ability to structure prompts, guide content generation, and refine outputs with strategic vision. * Knowledge of editorial planning and content calendar management. * Strong briefing interpretation and creative process monitoring skills. * Organizational skills and ability to handle multiple projects simultaneously. **Benefits:** * Complimentary lunch at the office; * Dental plan; * Transportation allowance; * Leisure area; * Nutritional counseling; * Educational discount program. **Company Location:** Rua Ana Lúcia Dias, 101 – Lagoa Redonda
João Silva
Indeed · HR
João Silva
Indeed · HR
