Junior Marketing Analyst

Description

Job Summary: Responsible for the tactical and operational execution of the marketing strategy, supporting promotional campaigns, events, and performance indicator analysis to identify improvements and new opportunities. Key Highlights: 1. Direct support for promotional campaigns and relationship-building events 2. Performance analysis and satisfaction metrics to drive improvements 3. Identification of new business opportunities and direct marketing initiatives **Junior Marketing Analyst** **OVERVIEW** Responsible for the tactical and operational execution of the department's strategy, directly supporting promotional campaigns, customer relationship events, and trade marketing activities. Analyzes performance indicators and satisfaction metrics to suggest process improvements in relationship management, develop direct marketing actions, and identify new business opportunities with industries and customers. **MAIN RESPONSIBILITIES** Support the planning and implementation of new marketing campaigns; monitor and track store performance by comparing it against CRM data and the strategic marketing plan; Plan and execute relationship-building events and point-of-sale (POS) campaigns, including quotations and supplier coordination; Execute and monitor marketing action plans; Monitor marketing KPIs, producing and analyzing reports; Support event acquisition and development; Negotiate event sponsorship proposals with the community and other stakeholders; Support CRM and POS execution **JOB REQUIREMENTS** Completed undergraduate degree Minimum 1 year of experience in the role **KNOWLEDGE** Intermediate Microsoft Office proficiency **COMPETENCIES** Teamwork Problem solving Interpersonal skills Proactivity Emotional intelligence Systems analysis Communication Creativity Dynamism Flexibility Negotiation **BENEFITS** Health insurance Dental insurance Meal voucher Educational assistance Group life insurance