Description
**Senior Data Analyst**
We are looking for a **Senior Data Analyst focused on digital products**, to join our team and together drive people and businesses forward through innovation.
**Your impact in this role:**
* Analyze digital products targeting online banking and payment solutions, evaluating their performance and proposing improvements to optimize efficiency and user experience.
* Evaluate commercial landing pages and product pages to identify potential drop-off points and propose actions to improve conversion rates.
* Create business-oriented visual dashboards that facilitate the identification of inefficiencies and monitoring of the status of digital assets.
* Collaborate with business, product, and CRO teams to continuously improve digital products and commercial pages through A/B testing or customizations.
✅ **Essential requirements:**
* Google measurement ecosystem, including Google Analytics 4, Google Tag Manager, and Looker Studio.
* Knowledge of qualitative analytics tools such as Clarity and Hotjar.
* Ability to analyze digital product data and extract actionable insights that deliver business value.
* Advanced English or Spanish.
* Bachelor’s degree in Business Administration, Data Analysis, or related fields.
**Benefits:**
Home office allowance
Flash card
Access to South Academy courses and certifications
Financial education program
**About South:**
You will be part of a collaborative team with autonomy and a focus on continuous improvement, working on projects with real business impact, where turning ideas into deliverables is part of everyday work.
We are recognized by our people: we have been named one of the best companies to work for in Brazil (GPTW) twice.
We are committed to the future: we are a carbon-neutral company.
Interested? Apply now and make it happen with us.