Marketing Coordinator

Description

Job Summary: The Marketing Coordinator will strengthen brand presence by coordinating marketing requests, aligning communications, and supporting initiatives for standardization and impact. Key Highlights: 1. Strengthen brand presence and ensure institutional consistency. 2. Lead marketing, agency, and executive coordination. 3. Monitor digital presence and expand brand outreach. Marketing Coordinator Position Description: We are seeking a Marketing Coordinator to strengthen the My Broker brand presence across all units, ensuring consistency, institutional alignment, and support for internal departments. This professional will coordinate marketing requests, serve as the liaison among stores, advertising agencies, and executive management, and support institutional and commercial campaigns, events, and initiatives. Their role will be essential in ensuring standardization, efficiency, and impact of marketing initiatives across the entire network. Responsibilities: * Ensure visual and institutional alignment among marketing, stores, and executive management. * Prioritize and organize marketing requests from units and internal departments. * Manage relationships with the advertising agency, overseeing workflows and ensuring deliverables meet brand standards. * Review marketing materials and guide adjustments to maintain correct application of visual identity. * Support institutional and commercial campaigns, ensuring deadlines and delivery consistency. * Contribute to internal department events and official materials. * Monitor brand digital presence, analyze performance metrics, and direct improvements. * Expand brand presence to new social media platforms, plan activations, and strengthen digital positioning. * Consolidate reports on results, campaigns, and brand evolution. * Organize brand materials, guidelines, and folders to ensure standardization and easy access. Requirements: * Prior experience in leadership roles within marketing. * Knowledge of digital and offline marketing. * Ability to analyze marketing data and metrics. * Strong communication and teamwork skills. * Degree in Marketing, Advertising, Business Administration, or related fields.