E-commerce Coordinator

Description

Job Summary: Coordinate the entire online sales flow, develop the promotional calendar, monitor KPIs, align digital marketing strategies, and manage the team to transform realities. Key Highlights: 1. E-commerce operations management and commercial planning 2. KPI monitoring and interface with digital marketing 3. Team leadership and UX/UI improvement **Gerando Falcões** is a social development ecosystem that creates and supports innovative, sustainable solutions to overcome poverty in Brazilian favelas and urban peripheries. Our purpose is to transform realities and build a future of dignity for all. **JOB RESPONSIBILITIES:** * Operations Management: Coordinate the complete online sales flow (sales, payment, billing, and delivery), ensuring the best customer experience; * Commercial Planning: Develop the promotional calendar (e.g., Black Friday, Mother's Day) and define pricing and product assortment strategies; * Performance Management: Monitor and report key KPIs such as Conversion Rate, CAC (Customer Acquisition Cost), ROAS, Average Order Value, and Churn; * Interface with Digital Marketing: Align investments in paid traffic (Ads), SEO, CRM, and Email Marketing to ensure a steady flow of qualified users; * Team Leadership: Manage internal teams or partner agencies, ensuring goal achievement and professional development; * UX/UI Improvement: Identify opportunities to improve website/platform usability to reduce friction during checkout. **REQUIREMENTS:** * Academic Qualification: Bachelor's degree completed or in progress; * Experience: Proven track record in e-commerce operations, preferably in leadership or coordination roles; * Tool Proficiency: Advanced knowledge of e-commerce platforms (e.g., VTEX, Shopify, Nuvemshop, or Magento) and Google Analytics; * Analytical Mindset: Ability to interpret large volumes of data and translate insights into actionable plans. **PREFERRED QUALIFICATIONS:** * Marketplace Experience: Knowledge of operations within ecosystems such as Mercado Livre, Amazon, Magalu, and Shopee; * Media Knowledge: Familiarity with Google Ads, Meta Ads, and Growth strategies; * ERP Knowledge: Familiarity with integrated management systems (e.g., Totvs, SAP, Bling, or Tiny). Minimum Education Level: Bachelor's Degree