




Job Summary: Lead the brand's content strategy, plan and organize the content calendar, and manage influencer marketing strategies. Key Highlights: 1. Lead the brand's content strategy 2. Manage influencer marketing strategies 3. Collaborate integrally with e-commerce and performance teams **Content Coordinator \- On-site/SP**### **Responsibilities** * Lead the brand's content strategy * Plan and organize the content calendar * Break down the strategy into editorial themes, topics, and scripts * Structure campaigns, timelines, and tactical actions * Manage influencer marketing strategies (define profiles, guide influencers and UGC creators, monitor deliverables, and analyze results) * Collaborate integrally with e\-commerce, performance, and campaign teams * Coordinate execution of activities with partners (photographers, PR agencies, etc.) * Analyze metrics and build performance reports ### **Skills** * Strategic vision in marketing and branding * Clear writing and narrative sense * Organization, prioritization, and long-term vision * Analytical ability to interpret data and make strategic adjustments * Solid knowledge base in fashion, lifestyle, and consumer behavior * Leadership and decision-making ability * Strong communication skills with internal teams, creators, and partners Minimum Education: Bachelor's Degree


