Description
We are looking for a creative, strategic, and digitally savvy **Social Media Analyst** to strengthen our online presence and foster meaningful connections with our audience.
Responsibilities
* Plan, create, and publish social media content;
* Develop an editorial calendar and posting schedule;
* Monitor metrics and generate performance reports;
* Engage with the community and track engagement;
* Design campaigns to reinforce brand identity and generate leads;
* Collaborate closely with design, paid traffic, and sales teams;
* Stay updated on digital trends, benchmarks, and opportunities;
* Support the creation of copy, scripts, and creative ideas.
Requirements
* Experience managing social media and digital marketing;
* Proficiency in Instagram, Facebook, TikTok, LinkedIn, and other platforms;
* Strong writing and communication skills;
* Familiarity with scheduling and metric analysis tools;
* Basic knowledge of copywriting, branding, and engagement strategies;
* Organizational skills, creativity, and proactivity.
Advantages
* Experience with paid traffic;
* Knowledge of video editing and design;
* Experience with tools such as Canva, Meta Business Suite, RD Station, or similar.
Desired Profile
We seek someone passionate about digital communication, with a strategic mindset, creativity, and a results-oriented focus.