Senior Digital Analytics Analyst

Description

Job Summary: We are seeking a Senior Digital Analytics professional to work across the entire Digital Analytics value chain, ensuring data quality and directly contributing to strategic decision-making. Key Highlights: 1. Perform digital data tagging, processing, analysis, and visualization 2. Develop automated dashboards with clear indicator visibility 3. Conduct navigation behavior studies to identify patterns We are a marketing and technology consulting firm that leverages exact sciences to enhance the relationship between brands and people. By combining our diverse experiences, teams, technology, and proven processes—applied across 200+ brands, 20 countries, and millions of individuals impacted—we decode complex challenges. We are seeking a **Senior Digital Analytics** professional to work across the entire Digital Analytics value chain, ensuring data quality and directly contributing to the business’s strategic decisions. The candidate will be responsible for: * Performing **tagging, processing, analysis, and visualization of digital data**. * Defining, building, and updating **analytical and performance reports**. * Developing **automated dashboards** with clear indicator visibility. * Conducting navigation behavior studies to identify patterns by segment, audience, and other relevant attributes. **Mandatory Requirements** * Completed **bachelor’s degree** in related fields. * Minimum of **5 years of experience** in Digital Analytics. * Strong aptitude for numbers and quantitative analysis. **Programming:** * Advanced SQL * Intermediate Python * Intermediate JavaScript * PySpark (preferred) **Data Visualization:** * Looker (advanced) * Power BI (advanced) * Tableau (preferred) **Tools:** * Google Analytics (advanced) * BigQuery (advanced) * Google Tag Manager (GTM) * Databricks (preferred) **Processes and Technical Knowledge:** * Data storytelling * Digital Analytics methodology and concepts (Web Analytics) * Metrics, KPIs, and modeling * Experience with behavioral data collection/analysis (websites and apps) * Experience with tagging and statistical models * Experience leading strategic initiatives with cost and/or revenue impact * Lean Six Sigma knowledge or process optimization (preferred) **Behavioral Competencies** * Analytical and critical thinking * Strong communication skills (transforming complex data into clear, actionable narratives) * Curiosity and continuous learning * Results- and business-impact orientation * Organization and time management * Collaborative work in agile environments * Proactivity and autonomy, with strategic vision **Our Benefits** * Meal Voucher * Health Insurance * Dental Insurance * Life Insurance * StarBem \- Psychotherapy and Nutritionist Services * Workplace Gymnastics * Wellhub (Gympass) * Childcare Assistance * Creditas * Partnerships with Educational Institutions * PET Plan * SESC Partnership * Certification Bonus * Referral Bonus ‍ * Equipment provided by MATH **Our Values:** \#InnovaMathers \#CollabMathers \#TrueMathers \#HumanMather **Location****Employment Type****Work Model** São Paulo, SP, BR Full-time CLT Hybrid