Senior Media Analyst - E-commerce Area

Description

Job Summary: A professional to manage and optimize digital media campaigns, develop strategies aligned with marketing goals, and analyze trends. Key Highlights: 1. Manage and negotiate media budgets 2. Develop and implement digital media strategies 3. Analyze and optimize digital campaigns to maximize ROI Rede de Farmácias São João is the largest pharmacy chain in Southern Brazil, with over 1,250 stores across the states of RS, SC, and PR, and a team of approximately 24,000 employees. We are currently expanding rapidly, further consolidating our leadership in the regional pharmaceutical retail sector. Here, you’ll find the ideal environment to develop and grow alongside us! On-site opportunity in Passo Fundo/RS. **Responsibilities and Duties** * Manage media budgets, conduct negotiations with suppliers and partners; * Develop and implement digital media strategies aligned with marketing campaigns; * Create, monitor, analyze, and optimize digital campaigns to maximize ROI; * Develop and present performance reports for the department; * Support the identification of trends and opportunities for improvement in digital media. **Requirements and Qualifications** * Bachelor’s degree in Marketing, Communications, Advertising and Public Relations, Business Administration, Statistics, or related fields. * Advanced knowledge of SEO, SEM, programmatic media, and digital marketing strategies; * Proficiency in Google Ads, Meta Ads, and TikTok Ads; * Experience with BI platforms (e.g., Power BI); * Proficiency in Excel and data analysis; * Expertise in analytics and monitoring tools (Google Analytics, among others). * Availability to work in Passo Fundo/RS. **Additional Information** Meal Allowance (Alelo); Christmas Bonus (Alelo); Chartered Transportation; On-site Cafeteria; Unimed Health Plan; Gympass; Dental Plan; Partnership with Higher Education Institutions; English Language School Partnership (in-person at the company or online); Pharmacy Partnership; SESC Partnership; Childcare Assistance and Extended Maternity and Paternity Leave (Citizen Company); Career Growth Opportunities within the company. **Rede de farmácias São João** is the largest pharmaceutical retail chain in Southern Brazil and the 4th largest nationwide, currently strengthening its leadership through an aggressive expansion plan. We operate over 1,200 stores across more than 300 municipalities in the three southern states (RS, SC, and PR), supported by over 23,000 dedicated employees committed to caring for people’s health. To support this large-scale operation, we have two modern operational centers located in Passo Fundo/RS and Gravataí/RS, ensuring greater agility and efficiency in logistics and distribution. **Our Mission**: To enable health and quality of life while ensuring business growth and sustainability. **Our Vision**: To be recognized for our ability to serve, grow, and share—valuing people and promoting health sustainably. **Our Values**: Agility, commitment, determination, discipline, teamwork, innovation, resilience, and relentless focus on results. Join us to develop and grow! Boost your career with Brazil’s leading southern pharmacy chain!!! **\#VemSerSaoJoao**