Job Summary: Manage e-commerce (B2C and B2B), ensuring content updates, monitoring KPIs, executing campaigns, and enhancing the customer journey. Key Highlights: 1. Administer B2C and B2B e-commerce 2. Monitor customer journey and performance metrics 3. Coordinate system integrations and manage marketplaces Administer the e-commerce website (B2C and B2B), ensuring product, price, description, and image updates comply with brand guidelines. Track performance metrics (traffic, conversion rate, average order value, CAC, ROI, etc.) and propose corrective and improvement actions. Plan and execute promotional campaigns in collaboration with Marketing and Sales teams. Monitor the customer journey to enhance navigation, checkout, and post-purchase experience. Coordinate integrations among systems (ERP Protheus, payment gateways, marketplace platforms, logistics, and CRM). Manage relationships with partner marketplaces (product listing, sales tracking, promotions, and reputation management). Conduct competitive analysis and monitor market trends within the cosmetics segment. Support inventory and logistics management to ensure product availability and on-time delivery. Contribute to digital strategic planning and online sales targets. Minimum Education: Bachelor's Degree Desired Education: * Marketing, Bachelor's Degree * Advertising and Public Relations, Bachelor's Degree * Pharmacy Benefit Program * Transportation Allowance * Day Off * Meal Voucher * Health Insurance * University Tuition Assistance Program * Dental Insurance
João Silva
Indeed · HR
João Silva
Indeed · HR
