Senior Creative Planner

Description

Job Summary: We are seeking a Creative Planner to structure the strategic content direction, connecting cultural context, sports calendar, and brand objectives—with emphasis on strategic vision and creativity. Key Highlights: 1. Act as brand guardian for a major betting account 2. Build and evolve editorial lines and present impactful ideas 3. Previous experience as a Planner with advanced English **Company Description** Skidun is a communications agency with **nearly 18 years of history**, recognized for branding, strategic positioning, and audience development. Our main clients: **NBA, UFC, SporTV, Premiere, Combate, Academia Gaviões, Oi TV, ExxonMobil, Capemisa, Brasif, Karter, Multiplan, Rio Sul, and Veolia**. We have been a reference in sports communications for over 10 years, with operations also spanning other industries. **Job Description** Skidun is a communications agency with **nearly 18 years of history**, recognized for branding, strategic positioning, and audience development. Our main clients: **NBA, UFC, SporTV, Premiere, Combate, Academia Gaviões, Oi TV, ExxonMobil, Capemisa, Brasif, Karter, Multiplan, Rio Sul, and Veolia**. We have been a reference in sports communications for over 10 years, with operations also spanning other industries. Job Description We are seeking a **Creative Planner** to work within the dedicated team supporting a major betting industry brand. You will be responsible for **structuring the strategic content direction**, connecting cultural context, sports calendar, and brand objectives. Beyond organizing the always-on workflow, you will actively contribute to **developing ideas and concepts that go beyond day-to-day operations**, crafting plans for key annual moments and relevant opportunities. This is a role that combines **strategic vision, cultural literacy, and structured creative capability**. Responsibilities * **Act as brand guardian for the account, ensuring perfect alignment with global guidelines** * **Build and evolve the account’s editorial lines.** * Connect cultural context, sports calendar, and brand objectives. * Structure and organize the monthly and weekly editorial calendar. * **Present ideas and concepts that transcend the always-on flow and elevate brand impact.** * Develop strategic plans for key annual moments and major events. * Translate global brand direction into narratives applicable to digital channels. * Collaborate closely with Content Leads and Senior Designers. * Participate in governance rituals, contributing strategic insights and situational analysis. * **Create clear, engaging, and well-structured strategic presentations and pitch decks.** **Qualifications** * **Prior experience as a Planner, Strategist, or Creative Strategist in a digital environment.** * Strong knowledge of digital culture, behavior, and trends. * **Proficiency in storytelling and building strategic narratives.** * Experience creating **strategic pitch decks and persuasive presentations.** * In-depth knowledge of sports and the sports calendar. * Analytical ability to connect data with creative direction. * Hands-on experience in multichannel content planning. * Experience managing always-on operations. * **Advanced English (reading, writing, and speaking).** Behavioral Competencies * **Strategic thinking with a creative bias.** * Ability to synthesize information and provide clear direction. * Organized approach to prioritization. * Proactive identification of opportunities. * Strong communication and cross-functional collaboration skills. Advantages * Experience in the betting or sports sector. * Experience managing high-volume, fast-paced accounts. * Prior experience working with global brands. **Additional Information** * **On-site work model.** * **Location: Barra Olímpica – Rio de Janeiro.** * **Expected start date: April.**