Description
Job Summary:
Utua is seeking a PJ copywriter focused on performance and data-driven copywriting to develop communications for financial products.
Key Highlights:
1. Text development for conversion-focused campaigns
2. Support in building communication journeys and funnels
3. Performance analysis of content and improvement opportunities
Utua seeks a service provider specializing in performance-oriented copywriting.
We are looking for someone eager to grow their expertise in data-driven copywriting and contribute to crafting communications that support users’ decision-making regarding financial products.
**About the Role:**
* Developing texts for campaigns and communications with a focus on conversion
* Supporting the construction of communication journeys and funnels
* Analyzing content performance and identifying improvement opportunities
* Collaborating with marketing and product teams to align requirements
**We Are Looking For:**
* Strong writing ability and clear communication skills
* Interest in marketing, consumer behavior, and testing
* Ability to translate complex information into accessible messages
* Organizational skills to manage requests and deadlines
**Important Notes:**
* Engagement as an independent contractor (PJ)
* Autonomous service delivery