Copywriter

Description

Job Summary: We are seeking a creative and strategic Copywriter to transform ideas into relevant content, working on textual production, publication management, and performance monitoring. Key Highlights: 1. Transform ideas into relevant and strategic content 2. Handle textual production and publication management 3. Monitor communication results and trends We are looking for a creative, organized, and strategically minded Copywriter to join our Marketing team. This professional will be responsible for transforming ideas into impactful, results-driven content, handling textual production, managing publications across utilized channels, and tracking performance of executed actions. We seek someone curious, attentive to trends, and eager to learn—someone who will help grow our team and contribute to the communication of our brands. **Responsibilities and Activities:** * Analyze target audience, competitors, and industry segment to propose strategic content. * Create and organize monthly content plans. * Produce texts for various channels (social media, campaigns, offline materials). * Publish content on digital channels and monitor interactions or identify opportunities. * Track results and prepare performance reports on executed actions. * Participate in creative processes. * Monitor industry and communication trends relevant to the company's field of operation. **Mandatory Requirements:** * Currently pursuing or completed undergraduate degree in Communications, Marketing, Journalism, Advertising, or related fields. * Proficiency in Portuguese language and strong writing skills. * Creativity. * Organizational skills. * Agility and sense of priority. * Proactivity. * Ability to work effectively in a team. * Prior experience (internship or work at an agency/company). **Preferred Qualifications (not mandatory but advantageous):** * Courses or specializations in marketing, innovation, or technology. * Experience writing for landing pages, ads, blogs, scripts, or e\-mails. * Basic knowledge of SEO and GEO. * Familiarity with RD Station Marketing. * Basic knowledge of video capture and editing.