Description
Job Summary:
A Social Media professional to transform content into positioning, authority, and sales, with a focus on strategic planning, creation, and optimization of content.
Key Highlights:
1. Create Instagram content focused on engagement and conversion.
2. Monitor metrics and optimize high-performing content.
3. Collaborate with the sales team to generate qualified leads.
**JOB: SOCIAL MEDIA (RESULTS-FOCUSED)**
**Location:** On-site
**Employment Type:** CLT
**JOB MISSION**
Transform content into positioning.
Transform positioning into authority.
Transform authority into sales.
**WHAT YOU WILL DO (PRACTICALLY)**
* Plan and execute a strategic editorial calendar
* Create Instagram content (feed, stories, reels) focused on engagement and conversion
* Write captions that captivate, provoke, and sell
* Monitor metrics and optimize high-performing content (and cut underperforming content)
* Collaborate with the sales team to generate qualified leads
* Identify trends and turn them into relevant content (without becoming a slave to fads)
* Engage with the audience (comments, DMs, relationship building)
**WHAT WE EXPECT FROM YOU**
* Strategic mindset (we do not want only an operational professional)
* Sharp and persuasive writing skills
* Understanding of the sales funnel and customer journey
* Consistency and discipline (content is a game of intelligent repetition)
* Owner’s mindset (do not outsource responsibility)
* Directed creativity (a good idea that doesn’t sell is not useful)
**PREFERRED QUALIFICATIONS**
* Experience with personal brands or consulting firms
* Knowledge of paid traffic
* Basic design sense (Canva, etc.)
Compensation: R$1\.621,00 \- R$3\.000,00 per month
Benefits:
* Free parking
* Meal allowance
* Transportation allowance
Work Location: On-site