Description
Job Summary:
Professional to develop and coordinate strategic marketing plans, manage multichannel campaigns, and lead a team—with focus on performance and integrity.
Key Highlights:
1. Opportunity for professional growth in an expanding company
2. Active participation in strategic marketing decisions
3. Collaborative and inclusive work environment
RESPONSIBILITIES AND ATTRIBUTES
Your day-to-day responsibilities will include:
· Develop and coordinate strategic marketing plans aligned with organizational objectives and ROI metrics;
· Ensure execution of multichannel campaigns (digital and offline) focused on generating qualified demand;
· Coordinate, guide, and develop the marketing team;
· Performance management and KPI monitoring (Google Analytics, Power BI, RD Station);
· Budget and investment management for the marketing department;
· Act with integrity, transparency, and ethical responsibility in all activities.
REQUIREMENTS AND QUALIFICATIONS
What you need:
· Bachelor’s degree in Marketing, Business Administration, Communications, or related fields;
· Minimum 2\-3 years managing funnel management campaigns with measurable ROI;
· Proven experience with RD Station, HubSpot, or similar marketing automation platforms;
· Portfolio required, including case studies demonstrating: CAC, conversion rate, and financial impact;
· Preferably in SaaS, EdTech, or the education sector.
Bonus points if you have:
· Postgraduate degree in Project and Process Management, Controllership, or related areas;
· CRM (integration with marketing automation);
· SEO knowledge (on\-page optimization, keyword research);
· Google Ads and Meta Ads (campaign management, budgeting, optimization).
Working Hours: 44 hours per week
BENEFITS:
Salary: CLT or PJ
· Collaborative and inclusive work environment;
· Opportunity for professional growth in an expanding company;
· Active participation in strategic marketing decisions;
· Dental plan (100% covered);
· R$500\.00 Ifood card as a cost-of-living allowance
Interested candidates:
Send your resume to: rh@faculdadeapoena.com.br
WhatsApp: (85\) 982004613 (with job title in the message)
Job Type: Full-time CLT
Compensation: Starting from R$4\.000,00 per month
Work Location: On-site