Product Development Manager

Description

You will be fully responsible for managing the product and category lifecycle under your supervision, from conception and development through to market launch and performance monitoring. Key responsibilities include: * Managing all stages of the product and category portfolio lifecycle. * Serving as the liaison between commercial, product development, research & development, and point-of-sale teams. * Defining the strategic market positioning of products, including pricing, shelf placement, and value proposition relative to competitors. * Conducting competitive analyses, benchmarking, and comparative studies between proprietary and competing products. * Understanding, representing, and anticipating consumer needs by analyzing purchasing behavior and market trends. * Defining the product vision, portfolio priorities, and MVPs (Minimum Viable Products). * Developing business cases for new product launches and leading the Go-To-Market (GTM) process. * Planning, developing, and executing the project calendar, product launches, and brand activations. * Monitoring and reporting industry and category best practices. * Identifying opportunities to improve sales, margin, and portfolio profitability. * Developing and communicating channel-specific initiatives in collaboration with the sales team to drive accelerated growth. * Being accountable for the category P&L and budget management. * Using KPIs, data, and analytics to support decision-making. * Traveling to international trade fairs and supplier visits—including to China—for new product development. * Ensuring products meet the company’s strategic objectives and customer requirements. * Complying with technical, quality, safety, health, hygiene, and environmental protection standards. * Supervising workplace organization, cleanliness, and conditions. * Participating in the preparation and updating of quality management system documents related to your area. **Mandatory Requirements** * Bachelor’s degree in Business Administration, Marketing, Economics, or related fields. * Proven experience in product or category management. * Solid proficiency in Microsoft Office Suite. * Experience with ERP systems. * Advanced or fluent English. * Full availability for domestic and international travel. **Desirable Requirements** * Postgraduate degree or MBA in Business Management, Marketing, Sales, or related areas. * In-depth knowledge of markets, customers, and sales channels. * Experience with Totvs ERP. Compensation: R$1,00 per month Benefits: * Medical insurance * Dental insurance * Fuel allowance * Childcare allowance * Education allowance * Free parking * Profit-sharing program * Meal voucher Work location: On-site