Job Summary: We are seeking a Mid-Level Marketing Analyst specializing in Social Media Content Creation to plan, develop, and execute digital content strategies. Key Highlights: 1. Strategic content creation for TikTok, Instagram, and Facebook 2. Collaborative and creative environment with strategic projects 3. Focus on innovation, communication, and digital brand strengthening We are a continuously growing company focused on innovation, strategic communication, and digital brand strengthening. We seek a creative, analytical, and social media–passionate professional to join our marketing team and contribute to building a strong and relevant digital presence. Job Description: We are looking for a Mid-Level Marketing Analyst specializing in Social Media Content Creation to plan, create, and execute content strategies that expand brand reach, increase engagement, and contribute to lead generation and conversions. This person will be responsible for transforming marketing strategies into creative, relevant, and data-driven content, with a primary focus on TikTok, Instagram, and Facebook. Responsibilities: - Plan and execute monthly and quarterly editorial calendars for TikTok, Instagram, and Facebook; - Develop scripts, captions, copy, and calls-to-action for posts, Reels, Stories, and videos; - Capture audiovisual content (video and photo recording) for social media, campaigns, and institutional materials; - Edit videos using applications such as CapCut, Canva, or similar tools; - Brief and supervise designers, videomakers, and content partners; - Monitor interactions, comments, and messages, ensuring strategic and humanized communication; - Track social media performance metrics and suggest continuous improvements; - Identify trends, opportunities, and new content formats; - Collaborate with paid traffic, sales, and branding teams; - Support campaigns, product launches, and lead-generation initiatives; - Assist in organizing and standardizing files on Google Drive or the team’s storage platforms. Requirements: - Degree in Marketing, Advertising, Communications, Journalism, or related fields; - Prior experience creating social media content (mid-level); - Mandatory experience scripting short-form videos (Reels, TikTok, and vertical formats); - Excellent writing and digital communication skills; - Knowledge of social media metrics and performance analysis; - Organizational skills and ability to manage multiple projects and deadlines; - Familiarity with video editing and digital design tools; Preferred Qualifications: - Experience working with digital brands or businesses; - Proficiency with tools such as Meta Business Suite, RD Station, Jira, Canva, or similar; - Experience in agile environments and collaboration with multidisciplinary teams; - Experience using AI tools for text, image, or video content generation; Success Metrics: - Growth in followers and engagement across social media; - Reach and performance of published content; - Leads and opportunities generated via organic channels; - Quality and consistency of brand communication; What We Offer: - Collaborative and creative work environment; - Involvement in strategic projects and high-impact campaigns; - Market-competitive compensation; - Benefits including meal vouchers (VR), birthday day off, and Wellhub. Employment Type: Full-time CLT Compensation: Starting from R$3.000,00 per month Benefits: * Meal allowance * Transportation allowance