Description
**About the area:**
This position will work in partnership with the B2C Product team, responsible for initiatives focused on customer acquisition, retention, and engagement. The area supports decision-making through user behavior analysis, opportunity identification, and generation of strategic insights. Work is conducted collaboratively with Product, Business, and Data Engineering teams, contributing to the evolution of our customers’ experience and the Group RBS’s digital products.
**Responsibilities and duties** **Your day-to-day will include:**
* Designing and maintaining data pipelines, integrating internal and external data sources;
* Developing dashboards with various scopes, aligned with business area needs;
* Supporting teams with analyses, hypothesis formulation, and recommendations;
* Conducting exploratory data analyses to identify patterns, trends, and business-relevant insights;
* Participating in meetings with stakeholders to understand requirements and present results;
* Ensuring the quality and integrity of data used in analyses.
**Requirements and qualifications** **What Group RBS expects from you:**
* Bachelor’s degree in progress or completed, preferably in Administration, Economics, Production Engineering, Physics, or Statistics;
* Knowledge of data processing and analysis;
* Experience with Excel;
* Experience with SQL databases;
* Experience with data visualization tools (preferably Looker Studio);
* Analytical ability and logical reasoning;
* Strong communication skills and ability to clearly and effectively convey analytical results to diverse audiences and departments;
* Enthusiasm for AI and innovation, with initiative to explore new technologies and apply them to data analysis and insight generation;
* Desirable: knowledge of digital marketing and performance metrics.
**Nice-to-have qualifications:**
* Knowledge of Python;
* Knowledge of BigQuery;
* Familiarity with digital media platforms (Meta, Google Ads, etc.).
**Additional information** **The application deadline for internal candidates is June 15, 2026.**
**At Group RBS, we offer (CLT):**
On-site cafeteria or meal/food allowance (depending on work model: remote, hybrid, or in-office)
Health insurance
Transportation allowance or parking
Private pension plan
Profit-sharing program
Extended maternity and paternity leave
TotalPass
Access to Uniglobo, a training platform offered by TV Globo for affiliates
Digital subscription to GZH
Membership in the Subscriber Club, offering exclusive discounts and benefits across categories such as gastronomy and entertainment
Opportunity to join ARBS (Group RBS Employees’ Association), providing various partnerships and discounts
**RBS is made of people.**
With nearly 70 years of history, we connect daily with 11 million people from Rio Grande do Sul, delivering information, services, and emotion through TV, radio, digital, and print media. Our relationship with our audiences — both internal and external — is grounded in credibility, trust, and proximity.
We believe diversity of thought, opinion, and skill is a catalyst for innovation and for strengthening a pluralistic company. We are one RBS: connected, integrated, and future-oriented, consistently and agilely responding to the challenges of an ever-changing world.
We operate under various work models (in-office, hybrid, or remote), fostering a light, collaborative, and horizontal organizational environment.
We believe in the power of communication to transform realities, connect people, and build a better future for everyone.
Join us!