Senior Content Copywriter

Description

Job Summary: The SBT is seeking a Senior Content Copywriter to develop commercial proposals, structure narratives, develop projects, and create creative concepts for advertisers. Key Highlights: 1. Work on developing commercial proposals and structuring narratives. 2. Develop creative projects and concepts for advertisers. 3. Mediate relationships between directors and production departments. The SBT, aiming to continue sharing joy, entertainment, and information with our viewers, seeks one more SBTista to join our family! Our Mission and Vision—developed from the three pillars guiding our brand (Family, Fun, and Information)—support our actions as we continue building an increasingly respected organization. Do you identify with this opportunity and our culture? Then, "Come here, come here"! **Responsibilities and Duties** As a Senior Content Copywriter, you will: * Develop commercial proposals aligned with client needs; * Structure narratives and define brand integration solutions for TV and digital platforms; * Develop and present projects in PowerPoint; * Generate creative ideas and concepts for potential advertisers; * Participate in briefing meetings, contributing to concept development and defense; * Serve clients, agencies, executives, and production companies; * Mediate relationships between content directors and production departments; * Work on-site in a commercial environment. **Requirements and Qualifications** **For this position, you must:** * Hold a completed undergraduate degree in Marketing, Advertising and Public Relations, Radio and Television, Journalism, or related fields. * Basic English and Spanish proficiency; * Prior experience as an advertising copywriter or scriptwriter; * Experience in Branded Content, Copywriting, and Storytelling; * Proficiency in Portuguese language and orthography; * Skill and agility in writing audiovisual scripts—both on-camera and voice-over; * Experience creating and scripting digital content; * A strong creative repertoire and ability to propose creative solutions; * Focus and organization: Ability to manage multiple projects simultaneously, meet deadlines, and maintain excellence in deliverables; * Enthusiasm for research and sharing references with the team; * Ability to build creative and persuasive ideas; * Passion for television, especially for SBT. * Availability to work 100% on-site at SBT’s Anhanguera Broadcasting Center – Osasco/SP **Additional Information** **In addition to working at Brazil’s Happiest TV Network, you’ll receive:** Market-aligned salary; Meal Voucher; Food Voucher; Wellhub; SESC; Medical and Dental Assistance for you, your spouse, and children; Transportation Voucher, Parking, and/or Barra Funda Shuttle Bus; Private Pension Plan; Life Insurance; Childcare Allowance; Convenient on-site CDT amenities including Beauty Salon, Bank, Food Court, Medical Clinic offering consultations with physicians across various specialties, and select clinical exams; Psychological, nutritional, and ergonomic support programs; Training sessions, live webinars, and other knowledge-enhancing content; Access to the SBT Club, offering discounts on products, leisure activities, courses, etc. On August 19, 1981, the Sistema Brasileiro de Televisão (SBT) was launched. Regarded as the Brazilian family channel, SBT reaches over 187 million viewers and 66.7 million households. Currently, it operates 118 affiliate stations nationwide, delivering 24-hour diversified programming, with a 9.2% share in Greater São Paulo and 8.1% across Metropolitan Regions. SBT’s São Paulo complex spans a total area of 230\.000m², with 74\.000m² of built space. It features eight studios covering over 4\.400 m² and a scenic city spanning 6\.500 m². SBT is a consolidated success in variety shows, a benchmark in children’s and youth content production, delivers impartial and credible journalism, and maintains a strong digital presence with exclusive content. We are continuously evolving, reaffirming our position in the digital landscape through modern initiatives such as SBT Games, TV Zyn, \+SBT, SBT Ads, SBT do Bem, SBT News, and numerous podcasts. These innovations position SBT as a relevant and trustworthy content producer for viewers across all screens. Approximately 3,000 employees across Brazil make this story happen every day, living our core pillars within a familial and fun environment. Source: SBT Coverage Atlas \- Feb/24 \| Kantar IBOPE Media \- Instar Analytics \- Household Data \- SHR% Total Connected \- Greater São Paulo and Metropolitan Regions (15 markets) \- 24 hours \- Jan to Dec/23 \#SejaSBT