Database Marketing | Backoffice

Description

Job Summary: We are seeking a Database Marketing professional to support the CRM team in processing, analyzing, and studying customer databases to generate insights for strategies. Key Highlights: 1. Transform environments and emotionally engage people through innovation and design. 2. An agile and dynamic space to shape your career. 3. Focus on data and analytics for strategic decision-making. Join the **Portobello Shop** team — a globally recognized brand in innovative and design-driven comprehensive surfacing solutions. As Brazil’s largest specialized retail network since 1998, we are driven by our purpose: transforming environments and emotionally engaging people. Here, you design the next step of your career within an **agile and dynamic space**. If you’re passionate about retail, design, and technology; motivated by outstanding delivery; and guided by customer satisfaction, this is where you belong. Join us in shaping the future of design at Portobello Shop! We seek a Database Marketing professional to support the CRM team in processing, analyzing, and studying customer databases. This person will be responsible for organizing data, conducting exploratory analyses, and generating insights regarding customer behavior, supporting relationship strategy definition, segmentation, and campaigns. The role emphasizes data and analytics, contributing to deeper understanding of the customer base and enabling data-driven decisions. **Responsibilities and Duties** * Process and organize customer databases. * Create customer segments for campaigns and analyses. * Conduct exploratory studies on base behavior (profile, purchase frequency, engagement, etc.). * Support performance analysis of CRM campaigns and communications. * Build simple reports and dashboards for monitoring customer KPIs. * Identify patterns, opportunities, and insights from data. * Support development of customer segmentation and clustering models. * Ensure quality and consistency of marketing-used databases. **Requirements and Qualifications** * Basic SQL knowledge for data manipulation. * Understanding of data analysis and basic statistics. * Experience or interest in customer behavior analysis. * Familiarity with databases and segmentation. **Preferred Qualifications:** * Experience with BI tools (Power BI, Tableau, Looker Studio, etc.). * Knowledge of Python for data analysis. * Experience with segmentation modeling (RFM, clustering, etc.). * Prior experience in CRM, marketing analytics, or marketing BI. * Knowledge of data visualization and data storytelling. **Additional Information** **What We Offer Portobello Lovers:** * Life insurance; * Medical and dental assistance; * Meal allowance; * Gympass; * Profit Sharing Program; * Pharmacy reimbursement; * Discount network \- partnerships with various institutions; * Discount on Portobello products; * Vacation bonus; * Assistance for dependents with disabilities; * Portobello Shop Academy \- Online platform with content and training; * Birthday day off; We look forward to your application to become **\#portobellolover** *All our positions are also open to people with disabilities.* We are **Portobello Shop**, the retail brand of Portobello Group. With over 160 stores, we lead in innovation and design of comprehensive surfacing solutions in Brazil. And we’re not stopping there: together, we are a global benchmark in the industry. At **Portobello Shop**, we believe design has the power to transform the world. Our journey features new scenarios, new characters, and constant challenges — yet our purpose remains unchanged: **Live Design, Transform Environments, and Emotionally Engage People.** We are Brazil’s largest specialized retail network in surfacing solutions and part of a complete ecosystem uniting innovation, excellence in logistics, and passion for what we do. If you seek a place where agility meets strategy and empathy guides relationships, this is your place. **Why Join Our Ecosystem?** Working at Portobello Shop means experiencing diverse facets of a solid, continuously expanding business. Our opportunities span the entire ecosystem: * **Our Stores:** Where design comes alive. If you love direct customer interaction and want to fulfill dreams through expert consultation, our retail positions are for you. * **Operations (Logistics and Officina Portobello):** The engine behind our delivery. Here, we manage everything from precise logistics at our distribution centers to the artisanal and technological finishing at Officina, transforming porcelain into art. * **Backoffice (Head Office):** The intelligence behind the business. These are the departments and teams that sustain and drive our business, operating strategically and integrally to support growth, innovation, and excellence across our ecosystem. ***Our Culture and Values (What Drives Us):*** We seek professionals aligned with our pillars: * **Play Fair and Play Together:** Ethics and collaboration form the foundation of everything we do. * **Adaptability and Sense of Urgency:** We respond swiftly to change, focusing on what truly matters. * **Empathy:** We listen, understand, and value people to build the best solutions. * **Results-Oriented and Strategic Vision:** We plan for the future without compromising excellence in current execution. **Your journey starts here!** If you thrive on challenges, are passionate about innovation, and want to build a career in a dynamic and inspiring environment, explore our open positions below and join our story.