Description
**Junior Social Media Analyst - PL**
We are seeking a creative, strategic, and digitally savvy **Social Media Analyst** to plan, execute, and monitor the brand’s presence on social media platforms—strengthening audience relationships and contributing to the company’s communication and marketing objectives.
**Responsibilities:**
* Plan and execute the social media editorial calendar;
* Create, review, and adapt content (text, captions, scripts, and creative briefs);
* Manage and publish content across major platforms (Instagram, Facebook, LinkedIn, TikTok, and others);
* Engage with the community (respond to comments and messages);
* Monitor performance metrics and indicators (reach, engagement, growth, conversion);
* Prepare performance reports and propose continuous improvements;
* Track market trends, audience behavior, and platform updates;
* Support digital marketing campaigns and institutional initiatives.
**Requirements:**
* Bachelor’s degree completed or in progress in Marketing, Communications, Advertising, Journalism, or related fields;
* Prior experience managing social media accounts;
* Proficiency in social media management and analytics tools;
* Strong written communication skills and creativity;
* Organizational ability, proactivity, and sense of responsibility.
**Preferred Qualifications:**
* Knowledge of paid traffic;
* Basic design skills (Canva, Photoshop, or similar);
* Experience producing video content (Reels, Stories, TikTok);
* Familiarity with branding and engagement strategies.
**Work Model:**
Hybrid — 3 days onsite and 2 days remote
**Contract Type: PJ (Individual Entrepreneur)**
**Work Location: São Paulo**
Minimum Education Level: Bachelor’s Degree