Market Intelligence Internship

Description

Job Summary: An internship opportunity in Market Intelligence for those seeking to learn and work in digital marketing and data analysis within a collaborative environment. Key Highlights: 1. Learn digital marketing, data analysis, and business intelligence through hands-on experience. 2. A collaborative, innovative, and results-oriented environment. 3. Develop strategic skills that will accelerate your career. Do you enjoy analyzing data, tracking trends, and transforming data into impactful strategies? We have an opportunity for you! We are seeking an intern to join our Market Intelligence team. Here, you will gain practical experience in digital marketing, data analysis, and intelligence tools, all within a collaborative, innovative, and results-oriented environment. If you are curious, thrive on challenges, and wish to develop strategic skills that will propel your career forward, this position is for you! **History:** Since its founding in 1937, the José Silveira Foundation has been committed to philanthropy, providing high-quality care to the most vulnerable populations in Bahia State, through its reference units focused on promoting health and quality of life. **Responsibilities and Duties** **Operate paid traffic campaigns on Meta Ads** * Configure, schedule, and segment ads up to campaign activation, adhering to team-defined criteria (campaign objective, target audience, budget, and timeline); * Monitor active campaign performance using paid traffic metrics (CTR, CPC, ROI, etc.); * Contribute to performance optimization: suggest data-driven improvements (A/B testing); * Support paid traffic operations: assist in extracting, organizing, and analyzing sponsored campaign data. **Perform pre-analytical tasks** * Support data processing for reports or dashboards prepared by the Market Intelligence team; * Apply logical reasoning when preparing datasets; * Draft data sheets following the institution’s Data Governance guidelines; * Support the creation and maintenance of spreadsheets for tracking results; * Implement and organize survey forms. **Requirements and Qualifications** **Technical Knowledge** * Initial experience with Meta Ads, Google Ads, and Google Analytics; * Dataset preparation: ability to organize and clean datasets (e.g., splitting columns, handling duplicates, standardizing information) using Excel and Google Sheets; * Reading and interpretation skills; * Writing ability for report development; * Basic English reading proficiency. **Preferred Qualification** Basic knowledge of applied statistics for data analysis, including central tendency measures (mean, median, mode), dispersion (standard deviation, variance), and correlations, with capacity to apply these concepts to support result interpretation. Basic knowledge of market intelligence techniques such as SWOT, PESTEL, Porter’s Five Forces, Benchmarking, and Value Curve to support market research studies. **Skills** * **Organization:** ability to manage time effectively using tools to prioritize tasks and meet deadlines in a multi-demand environment, aligned with the team’s delivery schedule. * **Communication:** clarity and conciseness when drafting short texts for reports or presentations, and when interacting across departments. * **Ethics:** compliance with data handling practices per the institution’s Data Governance guidelines. * **Attention to Detail:** diligence in configuring paid traffic campaigns, preparing datasets, and performing other routine departmental tasks. * **Continuous Learning:** willingness to learn new tools, techniques, and methods for business and market analysis. * **Collaboration:** ability to support joint activities with analysts and managers, contributing to team deliverables. * **Proactivity:** initiative to propose process improvements focused on sustainability and efficiency. * **Adaptability:** ease in responding to rapid shifts in priorities or market conditions. **Additional Information** Internship stipend + transportation allowance. Founded on February 21, 1937, by Professor José Silveira, the José Silveira Foundation (FJS) has expanded its mission through sustainable growth, anchored in strategic planning and a commitment to achieving optimal outcomes. As a nonprofit philanthropic institution, FJS primarily serves underserved populations, delivering high-quality services. This is evident in the exemplary work carried out by our units in areas such as tuberculosis control, neonatal care, humanized childbirth, breast cancer treatment, and rehabilitation of patients with neuropsychomotor, intellectual, and autism-related disabilities. Annually, FJS delivers over 1.2 million services. Additionally, FJS implements preventive and health promotion initiatives, as well as socio-environmental actions targeting communities in Salvador and municipalities across Bahia’s interior, contributing to improved social and health indicators across the state. **\#JoinFJS**