Senior Web Developer

Description

Job Summary: Serve as the technical reference for marketing’s digital initiatives, transforming SEO, MarTech, and Growth priorities into robust, performant, and scalable code. Key Highlights: 1. Lead AI initiatives, proposing and leading changes with real impact 2. Develop public lead generation and authority tools 3. Ensure technical site performance and seamless evolution **JOB MISSION** Be the technical reference for INFLEET’s marketing digital initiatives, transforming SEO, MarTech, and Growth priorities into robust, performant, and scalable code — ensuring, in close collaboration with the MarTech team, that conversion pixels, GTM, and data are correctly implemented and reliable, and that the corporate website evolves without technical bottlenecks. **KEY RESPONSIBILITIES** * Implement and maintain features in the CMS and corporate website codebase, including direct technical SEO fixes (Core Web Vitals, redirects, canonicals, robots.txt, schema markup) in the code; * Develop pages, landing pages, forms, and custom components aligned with conversion briefings; * Ensure technical site performance: loading time, Core Web Vitals, and responsiveness; * Implement and maintain conversion pixels and Google Tag Manager tags, ensuring correct event firing across all funnel stages; * Implement API integrations between the website, HubSpot, paid media platforms, and internal tools (server\-side tracking, Conversions API); * Build and maintain automation and data processing scripts, validating data quality with the MarTech team; * Develop public lead generation and authority tools (calculators, simulators, comparators) prioritized by Growth; * Maintain version control (Git), deploy best practices, and document technical architecture and implementation decisions; * Prioritize the technical backlog jointly with SEO and MarTech, based on impact and effort (ICE). **REQUIREMENTS** Required * Proven experience as a front\-end or full stack web developer, with a portfolio of production projects; * Proficiency in HTML, CSS, and JavaScript, and at least one modern framework (React, Vue, or similar); * Experience with WordPress for implementing technical SEO fixes and maintaining the corporate website; * Hands\-on experience with version control (Git) and deployment workflows; * Practical experience with Google Tag Manager and conversion pixels (Meta, Google Ads, LinkedIn); * Ability to work independently, translating business briefings into technical solutions; * Hands\-on experience with REST API integrations; * Proficiency with Google PageSpeed Insights and Lighthouse for performance diagnostics and optimization. Nice to Have * Knowledge of technical SEO: Core Web Vitals, schema markup, canonicals, and indexing; * Experience with Webflow or headless CMS; * Experience with back\-end (Node.js, Python, or PHP) for building tools and integrations; * SQL knowledge for data manipulation and cross\-referencing; * Prior experience in marketing or growth teams; * Familiarity with fleet management, logistics, or mobility sectors. **HERE, WE BELIEVE IN THE POWER OF AI** We expect you to be the team’s AI reference — not only in terms of tool usage, but also your ability to guide, propose, and lead changes that deliver real impact. We value those who recognize both the opportunities and the limitations and risks of AI use, and who make decisions grounded in that awareness. Bonus: proven track record of AI\-driven process transformation; experience with end\-to\-end automation. **BENEFITS OF BEING INFLEET** * Birthday Day Off; * Wellhub; * Meal Allowance via Caju card — R$ 1\.000/month; * Cost Allowance via Caju card — R$ 150/month; * Health and Dental Insurance fully covered by INFLEET;