Plan and execute the marketing plan aligned with the real estate agency's business goals. Develop marketing campaigns targeting high-end audiences. Manage brand positioning, ensuring consistency in institutional and commercial communication. Analyze market, competition, and customer profile to guide strategies. Monitor and optimize the generation of qualified leads for the sales team. Track performance indicators (KPIs), proposing adjustments to improve results. Manage social media, website, and digital channels, ensuring timely updates and strategic alignment. Coordinate the production of institutional and commercial content. Plan and monitor paid media campaigns with a performance focus. Collaborate closely with the sales team to ensure strategic and operational alignment. Organize and oversee events, promotional activities, and brand activations. Manage marketing vendors, agencies, and partners. Control the department's budget, ensuring investment efficiency. Monitor market trends and propose improvements to marketing strategies. Bachelor's degree in Marketing, Advertising and Public Relations, Business Administration, or related fields. Master's degree or specialization in Marketing, Management, or related areas is desirable. Prior experience in marketing, preferably in the real estate sector or serving high-end clientele. Minimum Education Level: Elementary School (1st level) Desired Education: Elementary School (1st level) Transportation Allowance
João Silva
Indeed · HR
João Silva
Indeed · HR
