Description
**About the Position**
We are seeking a **Senior Analyst** to serve as both the strategic mind and the operational arm behind our brand experiences. Your challenge will be to strengthen **eureciclo**'s reputation through memorable events, community management, and direct support to our leadership in public relations initiatives.
This is a hybrid role (strategic \+ operational) requiring constant collaboration with the Commercial team.
**What You’ll Do (Key Responsibilities)**
**Brand Experience, Events, and Communities**
* **End-to-End Management:** Plan and execute proprietary events (in-person, online, and hybrid) and community gatherings for clients and stakeholders.
* **Strategic Presence:** Ensure eureciclo’s leadership presence at major industry B2B trade fairs and events—from planning through execution.
* **Business Integration:** Collaborate with Commercial and Impact teams to ensure each event generates tangible business opportunities and relationship value.
* **Brand Experience:** Lead activations of the eureciclo seal in partnerships and brand experiences.
* **360° Management:** Manage vendors, budgets, timelines, and metrics (KPIs/ROI), ensuring continuous improvement through post-event reporting.
**Reputation and Public Relations**
* **Right Hand in PR:** Support the Marketing Head in executing the reputation strategy and managing relationships with press agencies.
* **Leadership Positioning:** Support our spokespersons in preparing for panels, interviews, and institutional content.
* **Internal Coordination:** Align agendas and activities across internal teams, executives, and agencies.
**Who We’re Looking For**
* **Hands-on with macro vision:** You love execution but never lose sight of the strategic objective.
* **Coordination and Influence:** Ability to navigate across departments and manage partners/vendors effectively.
* **Passion for Purpose:** Genuine interest in sustainability, circular economy, and socio-environmental impact.
* **Results-Oriented:** Analytical mindset to measure campaign success beyond mere “delight.”
**Requirements and Qualifications**
* **Education:** Bachelor’s degree completed in Marketing, Communications, Public Relations, Advertising, or related fields.
* **Experience:** Solid track record (minimum 4–5 years) focused on B2B events, brand experiences, or reputation management.
* **Complex Projects:** Experience coordinating multiple concurrent projects under tight deadlines.
* **Mobility:** Willingness to travel and attend in-person events.
**Nice-to-Haves**
* Experience in **Impact**, **Sustainability**, **Circular Economy**, or **B2B** companies.
* Background in **Trade Marketing** or **Community Management**.
* Proficiency in demand-generation metrics (MQLs/Oppportunities) derived from events.