Campaign Analyst

Description

Job Summary: Sindilojas Porto Alegre is seeking a professional to plan, execute, and monitor marketing campaigns, ensuring effective internal and external communication. Key Highlights: 1. Participate in strategic planning and execution of the tactical marketing plan. 2. Plan and lead institutional and commercial campaigns. 3. Monitor and report on the performance of marketing campaigns. Join our team! An organization built by PEOPLE — recognized for the 8th consecutive year with the Great Place to Work® certification, and awarded the Great People Mental Health® seal for the 2nd time, reaffirming our commitment to caring for and supporting our people. Who We Are: We are driven by transformation, connected with our customers, and apply our innovative, collaborative, and inclusive spirit daily within an entity whose purpose is to be the best solution for any business. Sindilojas Porto Alegre is the legal representative of merchants in the capital city of Porto Alegre and Alvorada, currently representing over 20,000 companies. In addition to representing the retail sector, Sindilojas POA implements initiatives aimed at enhancing business growth and improving the quality of life for companies and their employees. RESPONSIBILITIES AND ATTRIBUTIONS * Participate in marketing strategic planning and execution of the tactical plan together with the area manager; * Plan and lead institutional and commercial campaigns, aligned with the business’s strategic objectives and executed across various on- and off-line media channels; * Develop campaign plans for commemorative dates, designing differentiated actions to deliver value to the target audience; * Monitor the editorial calendar and organize mini-campaigns for secondary retail dates, ensuring card creation and approval for all required dates; * Adhere to the department’s demand calendar, ensuring deadlines are met; * Centralize internal client requests (HR, Commercial, and Co.nectar) and coordinate demand execution among responsible teams within the department (Creative, Social Media, etc.); * Ensure deadline compliance, process organization, action timelines, briefing documentation, demand prioritization, and performance reporting; * Monitor and report on the performance of executed marketing campaigns, focusing on sales generation (external) and employee engagement (internal); * Monitor, record, and alert on key performance indicators for the department. REQUIREMENTS AND QUALIFICATIONS * Strong verbal and written communication skills, interpersonal relationship abilities, proactivity, and conflict resolution skills; * Organizational skills and an analytical mindset; * Experience creating content; * Experience with digital advertising (Meta Ads, Google Ads, LinkedIn Ads); * Social media expertise; * Experience executing on- and off-line marketing campaigns; * Bachelor’s degree in Social Communication, Journalism, Advertising and Public Relations, Marketing, or related fields. BENEFITS: * Meal Allowance * Food Allowance * Transportation Allowance * Lounge area for relaxation and meals * Unimed Health Insurance — extended to dependents * Uniodonto Dental Insurance — extended to dependents * Group Life Insurance * Complementary Private Pension * Training Incentives * Education Assistance * Optional Uniform * Birthday Day Off * Total Pass and Clude Saúde Minimum Education Level: Bachelor’s Degree