Account Analyst - SITE

Description

Job Summary: Account Analyst – Site/E-commerce focused on digital performance, platform management, and online brand growth. Key Highlights: 1. Manage and optimize paid traffic campaigns (Google Ads and Meta Ads). 2. Develop initiatives to increase visibility and conversion. 3. Apply AI in marketing and performance, and analyze market trends. **Position: Account Analyst – Site / E\-commerce** We are seeking a strategic, analytical, and results-oriented professional to serve as an Account Analyst – Site, focusing on digital performance, platform management, and online brand growth at Casa Publicadora Paulista. **Responsibilities:** * Manage and monitor the Tray platform; * Plan, execute, and optimize paid traffic campaigns (Google Ads and Meta Ads); * Handle FULL operations and performance strategies; * Develop initiatives to increase visibility, conversion, and brand strength; * Monitor campaign KPIs, metrics, and results; * Support digital marketing strategies and online positioning; * Utilize AI tools applied to marketing and performance; * Analyze market trends and digital growth opportunities. **Requirements:** * Experience with the Tray platform; * Knowledge of Google Ads and Meta Ads; * Experience with FULL operations; * Knowledge of digital marketing and AI tools; * Proactive, communicative profile with a results orientation; * Strong communication skills and strategic market vision. **Education:** Bachelor’s degree **completed** in: * Marketing * Advertising and Public Relations * Business Administration * IT * Digital Marketing or related fields. Salary and Benefits: R$2\.500,00 \- R$2\.900,00 * On-site meal allowance; * Food basket; * Life insurance; * Profit-sharing program (PLR); * Shuttle service (subject to evaluation); Compensation: R$2\.000,00 \- R$2\.900,00 per month Benefits: * Food basket * Profit-sharing Work Location: On-site