External Sales Executive

Description

Job Summary: An External Sales Executive to actively engage with potential customers, presenting consultative financial solutions for bars and restaurants. Key Highlights: 1. Consultative sales for the bars and restaurants sector. 2. Focus on generating value and solving customers' financial problems. 3. Building strategic relationships with customers. Easely is a company specializing in financial management for bars and restaurants. Our purpose is to simplify the financial operations of these establishments, bringing clarity, control, and profitability to businesses driving the country's gastronomic sector. We are seeking an **External Sales Executive** to actively engage with potential customers by visiting bars and restaurants, presenting our solution, and leading the entire commercial process with deep consultative expertise. **About the Role** The challenge of this position is clear: **generate new sales through a consultative sales process**, understanding the customer’s pain points and demonstrating how Easely solves real-world cash flow, accounts payable, reconciliation, income statements (DRE), and comprehensive financial management issues. This is not a simple sale. It is a strategic sale requiring commercial maturity, discipline, clear communication, and the ability to deliver value from the very first contact. **Responsibilities** * Conduct in-person visits to bars and restaurants within the assigned territory. * Lead consultative meetings, understanding customers’ financial and operational pain points. * Present Easely’s solution clearly, concisely, and value-oriented. * Manage the sales pipeline—from prospecting to closing—using CRM. * Actively identify opportunities and build strategic relationships while working in the field. * Prepare commercial proposals and conduct negotiations. * Ensure predictability and consistent achievement of monthly targets. **Requirements** * Prior experience in external sales (preferably B2B or consultative). * Knowledge of the bars and restaurants sector is a plus. * Strong communication skills and ability to build relationships. * Resilience, organization, and an investigative mindset to deeply understand customers’ problems.