Description
The mission of this Analyst is to lead the strategy for large-scale advertising campaigns for the institutional brand Grupo Boticário, ensuring end-to-end excellence: from strategic design and market benchmarking to managing and approving film production with agencies, aligning strategically with Social Media and Media teams, and rigorously monitoring performance indicators.
**Responsibilities and Duties**
* Execution of Large-Scale Campaigns: Lead the development and execution of large-scale advertising campaigns, mastering all technical and operational stages (understanding and overseeing film production, RTV, timelines, and deliverables).
* Project and PMO Management: Ensure strong PMO capabilities to manage multiple suppliers, agencies, internal stakeholders, and complex schedules, guaranteeing on-time delivery and quality standards required by Grupo Boticário.
* Strategy, Planning, and Benchmarks: Proactively seek ongoing market benchmarks, communication trends, and innovative formats, bringing these insights to the team to support the development of tactical and strategic plans.
* Digital Channel Activation and Media: Orchestrate campaign rollout across the digital ecosystem, acting in close partnership with Media and Social Media teams to ensure channel strategy and social media activations are innovative, integrated, and culturally impactful.
* Agility and Self-Management: Actively monitor and manage campaign performance and quality indicators, producing reports to maintain strategic consistency.
**Requirements and Qualifications**
* Completed Bachelor’s degree;
* Experience in communications/advertising roles, with a proven track record working directly at large advertising agencies or in-house branding/production departments (Agencies, Consultancies, or Branding in-house teams).
* In-depth, hands-on knowledge of large-scale 360° advertising campaign mechanics (audiovisual/film production, integrated campaigns, major PR/Social Media activations).
* Emotional intelligence to foster alignment among areas with divergent interests.
**Additional Information** **OUR BENEFITS**
We’ve already mentioned that Grupo Boticário is the **best** and **largest** beauty ecosystem, right?
And when it comes to Benefits, we care deeply about our people — so we offer a benefits package**\*** designed to support a more balanced and fulfilling life:
* Your **Health** is our priority
. Medical and dental plans
. Medication allowance
. Health allowance for family members
. Free psychotherapy sessions
. Telemedicine and second medical opinions
. Free flu vaccination
. Health care programs
* Supporting your **Nutrition**
. Meal voucher or local restaurant allowance (based on work model)
. Food allowance
. Year-end food allowance
* Ensuring **Well-being and Quality of Life** in every aspect of life
. Gym and fitness studio membership plan
. Home office allowance (for hybrid and remote work models)
. Pet health insurance
. Birthday day off
. Up to 40% discount on our products
. Employee association (with partnerships and discounts, multi-brand store, Total Pass gyms, courses, and much more!)
. Travel and accommodation program
* For your **Family**, our most precious asset
. Childcare allowance
. Infant nutrition credit
. Babysitter allowance
. School supplies allowance
. Legal, psychological, and social counseling
. Support for atypical parents
. Extended parental leave (180 days for mothers, 120 days for fathers)
* **Mobility** for your in-person commute
. Transportation allowance and parking (for hybrid and in-person models)
* **Financial Security** for protection and peace of mind
. Life insurance
. Bereavement support for parents
. Private pension plan
. Payroll-deductible loans
* *Benefits packages are configured according to eligibility rules.*
From a small compounding pharmacy to the world’s largest cosmetics franchise.
We are a Group with 15 brands present in over 40 countries, operating more than 4,000 physical stores, leading beauty e-commerce in Brazil, and employing over 19,000 direct employees. We own a complete beauty ecosystem — spanning manufacturing to point-of-sale, logistics to retail, laboratories to consumers’ hearts, and innovations delivered straight to your palm. We believe the most beautiful future is the one we build together — therefore, by 2030, we have ambitious commitments focused on positive impact across human, environmental, and production process dimensions.
We were named the **best company to work for in the Brazilian retail sector** in Glassdoor’s **"Employer Branding Awards 2025"**, based on voluntary and anonymous reviews from our current and former employees about what it’s like to work here.
We reinvent beauty through technology, innovation, diversity, and sustainability — with O Boticário, Eudora, Quem Disse, Berenice?, Vult, O.U.i, Dr. JONES, TRUSS, and the marketplace Beleza na Web, as well as licensed products including Australian Gold, Bio Oil, and Pampers’ skincare line.
Join us in creating beauty!