Copywriter

Description

Job Summary: This role aims to transform words into conversions and build authentic connections with the audience by developing optimized copy and implementing continuous improvements. Key Highlights: 1. Autonomy to make decisions and learn from mistakes. 2. Recognition for intelligent efforts and results. 3. Experiencing a unique model with innovative methodologies. Hello! Welcome to Bequest Academy! If you’ve made it this far, it’s because you believe education transforms lives — and so do we! We are Bequest Academy, an education company focused on the digital market. Our purpose? To teach you how to build your own digital business, generate growth and results, and achieve financial freedom. Since 2022, we’ve been growing rapidly — doubling in size every year and impacting thousands of people. Our bold goal: to transform 1 million lives! Learn more at our website **https://bequest.digital/** We know great people love working with great people… Want to learn more about our legacy? We’re a community of nonconformists driven by a burning desire to elevate human potential. Our mission is to create a legacy of educational solutions that elevate human potential. How do we do it? Through an ecosystem of courses, mentorships, and tools that make the entrepreneurial journey accessible, scalable, and profitable. We’re excited and eager to learn more about your skills and experience. If you aspire to build a legacy and drive real-world transformation, Our stars will align if… * You believe the ordinary doesn’t suit you * You enjoy treating the company as your own * You maintain a constant growth mindset * You value hierarchy of good ideas * You celebrate and express gratitude for every win * You enjoy training together, playing together, and winning together * You put yourself in the customer’s shoes What’s it like to work at Bequest Academy… * If you want to join a team that values people, believes in dreams, and is committed to building a legacy, then this is the perfect opportunity for you. * Here, you’ll join truly unique professionals — a strong team that values both individual and collective growth. * At Bequest Academy, you’ll have autonomy to make the best decisions, fail fast and cheaply, learn from your own mistakes, and always strive to improve. * You’ll be recognized for your intelligent efforts and results, ensuring your work is valued and encouraged. * You’ll have the opportunity to experience a unique model never before seen in Brazil, featuring innovative and world-class methodologies. * If you enjoy overcoming challenges, consistently breaking records, and continuously developing yourself, you’ll find no limits to your growth. **Job Mission:** * Transform words into conversions and build authentic connections with the right audience. **Key Responsibilities:** * Develop conversion-optimized copy; * Participate in analyses and adjustments of strategies; * Implement improvements based on feedback and data. * Write creative copy, landing pages, sales pages, emails, sales scripts, stories, and reels. **Requirements:** * Experience as a Copywriter specializing in sales funnels for digital products and infoproducts. **Competencies:** **Mandatory Technical Skills:** Creative Writing, target audience research, consumer psychology knowledge, familiarity with marketing automation platforms (e.g., HubSpot), branding, editorial calendar, knowledge of hard copy and soft copy techniques, storytelling, knowledge and application (e.g., IA Fource), proficiency in AI tools for copywriters. **Desirable Technical Skills:** Editorial calendar, intermediate English, growth marketing, knowledge of infoproduct launches. **Behavioral Competencies:** Proactivity, analytical ability, creativity, adaptability, excellent communication, teamwork, flexibility and empathy, curiosity, strong negotiation skills. **Some Great Perks for You:** * PJ contract; * Hybrid work model (3 days/week — Bequest’s office is located in the Estoril neighborhood — BH); * Flexible working hours; * Market-competitive fixed pay; * Wellhub (Gympass) to keep you healthy; * Full access to the newest and best market trainings; * Vacation time; * Performance bonus; * Relocation allowance; * Remote work allowance (for days when * Birthday day off; * Recharge day (an additional day off each month to recharge your batteries); * Physical office with coffee to help you focus on your goals; * Housing incentive for BH (for those living in other cities); * Team gatherings in Belo Horizonte. Interested? Proceed with your application. Don’t fit the profile but know someone who does? Refer them! Think you’ve got what it takes? You’ll experience and help deliver a life-transforming journey with Bequest Academy. If selected and you advance to the next stage, we’ll contact you. Good luck! Bequest Academy Team