Copywriter

Description

Job Summary: We are seeking a creative and strategic Copywriter to give brands a voice, transforming communication strategies into engaging and authentic content. Key Highlights: 1. Give brands a voice through writing, creating authentic content. 2. Write captions, scripts, and copy for social media and digital campaigns. 3. Ensure consistency in tone of voice and verbal identity for each brand. **Hi, content folks!** **✍️✨** If you believe writing is not just about putting words on paper—but shaping strategy, building narratives, and connecting brands with people—this role might be for you. We’re looking for a Copywriter with a creative and strategic mindset, capable of translating brand positioning into texts that foster identification, engagement, and results. **?** **Purpose** Give brands a voice through writing, transforming communication strategies into engaging, coherent, and authentic content. **?** **What You’ll Do Here** * Write captions, scripts, and copy for social media and digital campaigns * Adapt messages for different formats, channels, and audiences * Ensure consistency in tone of voice and verbal identity for each brand * Support the content and social media teams in developing topics and creative ideas * Review copy and propose improvements for clarity, fluency, and impact * Monitor language trends, user behavior, and content formats across social platforms **?** **Success Indicators (KPIs)** * Clarity, consistency, and originality of written content * Alignment with each brand’s tone of voice and objectives * Quality of deliverables within deadlines * Engagement and performance of produced content **?️** **Technical Requirements** * Degree in Journalism, Advertising, Languages, or related fields * Excellent command of Brazilian Portuguese and creative writing * Experience writing for social media and digital marketing * Ability to adapt language for diverse brands and formats * Familiarity with collaboration and content management tools **?** **Differentiating Competencies** * Creative writing with strategic vision * Clear and empathetic communication * Organization and attention to detail * Curiosity and cultural literacy * Strong collaboration and teamwork skills