Description
**Main responsibilities:**
* Lead and integrate sales and marketing departments;
* Develop and execute commercial strategies for retail growth;
* Manage teams, define goals, and monitor performance indicators;
* Strengthen relationships with strategic customers and major retail chains;
* Plan and execute promotional campaigns and product launches;
* Develop brand positioning strategies with partners and suppliers;
Requirements:
* Bachelor's degree in Business Administration, Marketing, or related fields
* MBA or postgraduate degree in related fields preferred
* Experience in leadership roles within Commercial and/or Marketing departments
* Experience in the manufacturing industry with a focus on retail (strong advantage)
* Willingness to travel
**Desired knowledge:**
* CRM, BI, ERP, and Google Analytics
* Marketing automation
* Microsoft Office Suite (intermediate level)