Product Analytics Lead

Description

**About Clicksign** We are a Brazilian leader in electronic signatures. At our core, we facilitate relationships between people and businesses in the digital environment. Behind our cutting-edge technology and security focus lies our mission to help the world grow by making digital relationships increasingly intelligent. **How we work:** Trust is our essence. We work with focus, pace, clear communication, and data to support us. We work meticulously—putting care and quality into everything we do. Empathy and respect are pillars of our team. **Job Description:** We are seeking a **Product Analytics Lead** to lead the evolution of the Product Analytics discipline at Clicksign. Your primary challenge will be to structure behavioral data governance for our platform, ensuring our products are properly instrumented and that the generated data enables reliable analysis, experimentation, and evidence-based decision-making. You will serve as the company’s primary reference for Product Analytics, acting as owner of the analytics platform, defining instrumentation standards, documentation, event quality, and supporting Product, Engineering, and Design teams in adopting best practices. Beyond the technical aspects of instrumentation, we expect someone capable of influencing diverse teams, structuring processes, and elevating the company’s analytical maturity. **Responsibilities and duties — Product Analytics** * Own the company’s Product Analytics platform (PostHog), ensuring its evolution, governance, and adoption across teams. * Define, document, and evolve product tracking plans. * Define taxonomy, naming conventions, and standards for product events. * Ensure the quality, consistency, and reliability of behavioral data. **Instrumentation:** * Collaborate with Product and Engineering teams to define and implement product events. * Validate implementations, identify inconsistencies, and track corrections. * Monitor platform usage, event-related costs, and opportunities for optimization. **Analysis:** * Conduct user behavior analysis, funnel analysis, activation, retention, feature adoption, and navigation journey analysis. * Build dashboards and analyses to support Product decisions. * Correlate behavioral data with business metrics such as revenue, churn, plans, segments, and platform usage. **Experimentation:** * Support PMs in defining success metrics and experimentation hypotheses. * Participate in defining, monitoring, and analyzing A/B tests and continuous user experience improvement initiatives. **Evangelization:** * Serve as the internal reference for Product Analytics. * Support PMs, Designers, and Engineers in adopting best practices for instrumentation and analysis. * Create documentation, standards, and materials that increase the organization’s analytical maturity. **Requirements and qualifications** * Bachelor’s degree in Engineering, Computer Science, Statistics, Mathematics, Economics, Administration, or related fields. * Practical experience in Product Analytics. * Experience implementing or governing Product Analytics tools such as PostHog, Amplitude, Mixpanel, Heap, or similar. * Experience creating or maintaining tracking plans, taxonomies, and event documentation. * Experience working directly with Product and Engineering teams to define and implement events. * Advanced SQL. * Excellent communication skills to translate technical problems into product decisions. * Analytical, organized, hands-on profile with strong ownership mindset. * Ability to drive initiatives involving multiple stakeholders. **Nice-to-haves:** * Experience with A/B testing and experimentation frameworks. * Experience in SaaS or technology companies. * Knowledge of Python for automation and analysis. * Familiarity with BI tools (Looker, QuickSight, Tableau, Metabase, or similar). * Knowledge of dbt, analytical modeling, and Data Warehouse. * Experience with Session Replay, Feature Flags, and user behavior analysis. **Additional information** **What you can expect from us?** **** * Fully remote work. * A culture of trust, focused on results, with plenty of challenges and learning opportunities. * Autonomy and initiative, within a collaborative and empathetic environment. * A feedback-oriented culture and 1:1 meetings with human leadership—no micromanagement. * Comprehensive benefits including meal/food allowance, childcare, home office, health, education and culture allowances, Gympass, birthday time-off, discounts on therapy and English courses, and other partnerships. We are a Brazilian leader in electronic signatures. At our core, we facilitate relationships between people and businesses in the digital environment. Behind our cutting-edge technology and security focus lies our mission to help the world grow by making digital relationships increasingly intelligent. Trust is our essence. We work with focus, pace, clear communication, and data to support us. We work meticulously—putting care and quality into everything we do. Empathy and respect are pillars of our team.