Junior Paid Media Analyst

Description

**Job Opening: Paid Traffic Manager (On-site – Campinas/SP)** **Responsibilities: 100% On-site** * Plan, execute, and optimize paid traffic campaigns (Google Ads, Meta Ads, and other platforms) * Manage budgets and ensure optimal return on investment (ROI/ROAS) * Monitor daily metrics (CPC, CPA, CTR, conversion) and generate performance reports * Develop lead acquisition and appointment booking strategies * Conduct continuous A/B tests (creatives, audiences, copy, and landing pages) * Integrate campaigns with the sales team (CRC) to improve conversion * Analyze the full sales funnel: from lead to revenue * Suggest improvements to web pages, offers, and communications focused on results **Requirements:** * Experience managing paid traffic (Google Ads and Meta Ads) * Knowledge of sales funnels, metrics, and performance analysis * Analytical mindset with strong results orientation * Experience conducting ongoing tests and optimizations * Ability to organize and manage multiple concurrent campaigns **Preferred Qualifications:** * Experience in healthcare or aesthetics * Familiarity with tools such as Google Analytics, Tag Manager, and CRM * Basic understanding of copywriting and ad creation * Experience with automations and integrations **Job Details:** * Employment Type: 100% On-site (OTHER REGIONS NOT ACCEPTED). * Location: Campinas/SP * Contract Type: CLT or PJ (to be negotiated) * Salary: R$2.000,00 + performance-based variable * Benefits: Transportation allowance, meal voucher, ResolveSaúde health plan, TotalPass, and career growth program Compensation: R$2.000,00 – R$2.500,00 per month Relocation/mobility requirement: * Campinas, SP: Relocate to or move to the job location prior to starting work (Mandatory) Work Location: On-site