Account Analyst - Website

Description

Job Summary: We are seeking a strategic, analytical, and results-oriented Account Analyst – Website to drive digital performance, platform management, and online brand growth. Key Highlights: 1. Focus on digital performance and online brand growth 2. Optimization of paid traffic campaigns (Google Ads and Meta Ads) 3. Application of Artificial Intelligence to marketing and performance **Position: Account Analyst – Website** We are looking for a strategic, analytical, and results-oriented professional to serve as an Account Analyst – Website, focusing on digital performance, platform management, and online brand growth at Casa Publicadora Paulista. **Responsibilities:** * Manage and monitor the Tray platform; * Plan, execute, and optimize paid traffic campaigns (Google Ads and Meta Ads); * Handle full-funnel operations and performance strategies; * Develop initiatives to increase visibility, conversion, and brand strength; * Monitor campaign KPIs, metrics, and results; * Support digital marketing strategies and online positioning; * Utilize Artificial Intelligence tools applied to marketing and performance; * Analyze market trends and opportunities for digital growth. **Requirements:** * Experience with the Tray platform; * Knowledge of Google Ads and Meta Ads; * Hands-on experience with full-funnel operations; * Familiarity with digital marketing and AI tools; * Proactive, communicative profile with a strong focus on results; * Strong communication skills and strategic market vision. **Education:** Bachelor’s degree **completed** in: * Marketing * Advertising and Public Relations * Business Administration * IT * Digital Marketing or related fields. Salary and Benefits: R$2\.500,00 \- R$2\.900,00 * On-site meal allowance; * Food basket; * Life insurance; * Profit-sharing program (PLR); * Commuter bus (subject to evaluation); Minimum Education Level: Bachelor’s Degree