Job Summary: A professional who creates persuasive and strategic content using psychological triggers and storytelling to engage the audience and increase revenue and customer acquisition. Key Highlights: 1. Persuasive and strategic writing (copy) 2. Use of psychological triggers and storytelling 3. Data- and metric-driven content production * Write persuasive copy aimed at prompting readers to purchase a product or click a link; * Support departmental operations and meet marketing team requirements; * Apply persuasion techniques, psychological triggers (e.g., urgency, social proof, scarcity), and storytelling to motivate the audience to take action—whether purchasing, subscribing, or clicking; * Produce data- and metric-driven work to increase company revenue and customer count; * Research audience pain points, desires, and needs to craft targeted messages; * Create content for various platforms, including landing pages, email marketing, social media ads (Facebook/Instagram Ads), video scripts, and catalogs. Minimum Education: Bachelor's Degree
João Silva
Indeed · HR
João Silva
Indeed · HR
