Senior Marketing Analyst

Description

If you are the kind of person who wants to grow alongside a team that breathes innovation, you're in the right place! It's about creating experiences and building a strong, vibrant culture. Nefex revolutionizes communication via WhatsApp, providing reliable and intelligent technology to automate processes, optimize campaigns, and build strategic connections between businesses and customers. Connecting businesses, automating processes, boosting results! **Responsibilities and Duties** * Plan and organize the marketing and content calendar; * Develop content strategies for social media, campaigns, and institutional channels; * Execute and monitor content production in collaboration with internal teams and partners; * Manage relationships with requesting departments, understanding their needs and prioritizing tasks; * Manage social media accounts and monitor content performance; * Support institutional, promotional, and demand-generation campaigns; * Ensure organization of workflows, timelines, and marketing deliverables; * Monitor KPIs and generate performance reports; * Support branding, communication, and brand positioning initiatives; * Contribute ideas and continuous improvements to marketing strategies. **Requirements and Qualifications** **Hard Skills** * Knowledge of B2B marketing; * Prior experience in marketing, content, and social media; * Knowledge of content planning and editorial calendars; * Familiarity with management tools, social media platforms, and digital platforms. *Bonus points:* * Experience with paid traffic and digital campaigns; * Knowledge of marketing automation and CRM tools; * Experience in environments with multiple requesting departments; * Basic design and graphic editing skills. **Soft Skills** * Organization and sense of priority; * Strong communication and interpersonal skills; * Ability to execute and monitor projects; * Creativity and strategic vision; * Hands-on, results-oriented profile. **Additional Information** Our benefits for you: * Comprehensive health insurance. * Dental plan! So you can smile beautifully! * Life insurance—because safety matters! * Birthday day off! A full day off during your birthday month. * House Silver! We value your tenure with time off and cash rewards. * QI Program [referrals resulting in hires are rewarded]. * Wellhub, for unlimited fitness activities! * Innovation-driven culture—to unleash your creativity! Nefex revolutionizes communication via WhatsApp, providing reliable and intelligent technology to automate processes, optimize campaigns, and build strategic connections between businesses and customers. Connecting businesses, automating processes, boosting results!