**Marketing Analyst – General** **Description:** The Marketing Analyst is responsible for planning, executing, and monitoring digital and offline marketing strategies aimed at increasing brand visibility, audience engagement, and sales conversions. Responsible for planning, producing, and managing content that engages the target audience and strengthens the brand's digital presence. **Responsibilities:** * Develop digital marketing campaigns (social media, email marketing, among others). * Create and analyze campaign performance reports. * Manage content for social media and related platforms. * Conduct market research and competitor analysis when specific needs arise. * Assist in defining branding and brand positioning strategies. * Monitor digital marketing trends. * Create content for social media, e-books, and newsletters. * Plan editorial calendars and content strategies. **Requirements:** * Completed or pursuing a degree in Marketing, Communications, or related fields. * Experience with digital marketing tools (Google Analytics, Facebook Ads, Mailchimp, etc.). * Knowledge of SEO, SEM, and content marketing. * Strong written and verbal communication skills. * Analytical, creative, and results-oriented profile. * Creativity and storytelling ability. Job type: Full-time, Permanent CLT Benefits: * Life insurance * Meal allowance