Digital Marketing Analyst

Description

Job Summary: We are seeking a creative, analytical, and results-oriented professional to lead our digital strategy and strengthen our market presence. Key Highlights: 1. Opportunity for growth alongside the office's expansion 2. Ethical and collaborative professional environment 3. Paid traffic management for generating qualified leads **Company: PREVCERTA** We are an expanding law firm specializing in pension consulting and business solutions. We seek a creative, analytical, and results-oriented professional to lead our digital strategy and strengthen our market presence. **✅ Key Responsibilities** * **Paid Traffic Management:** Plan, create, and optimize Google Ads and Meta Ads campaigns (with focus on generating qualified leads). * **Social Media Management:** Posting schedule, caption creation, and community engagement. * **Content Production:** Develop editorial calendars for the blog and rich materials (e\-books/infographics) focused on Pension Law and Business. * **Email Marketing:** Database segmentation and creation of nurturing workflows for clients and partners. * **Data Analysis:** Monitor KPIs via Google Analytics, generating monthly performance and ROI reports. * **SEO:** On\-page optimization of the corporate website to improve organic ranking. **✅ Desired Qualifications** * **Experience:** Minimum of 2 years in Digital Marketing. * **Education:** Bachelor’s degree in Marketing, Advertising, Journalism, or related fields. * **Tool Proficiency:** Google Ads, Facebook Blueprint, RD Station (or similar), and Canva/Basic Adobe Suite. * **Writing Skills:** Flawless Portuguese and ability to translate legal terminology into accessible, persuasive language (copywriting). * **Bonus:** Prior knowledge of OAB ethical guidelines for legal advertising. **✅ What We Offer** * Competitive salary between **R$ 5k and R$ 7k**. * Ethical and collaborative professional environment. * Opportunity for growth alongside the office's expansion. Compensation: R$5\.000,00 \- R$7\.000,00 per month Work Location: On-site