Junior Copywriter

Description

Job Summary: A professional responsible for creating and revising texts for various communication channels, interpreting briefings, proposing creative concepts, and reinforcing brand identity. Key Highlights: 1. Create and revise texts for various communication channels 2. Interpret briefings and propose creative concepts 3. Collaborate with design, planning, and marketing teams Responsibilities and Duties * Create and revise texts for different communication channels: MPDV, CRM, e-commerce, performance media, and social networks. * Interpret briefings and propose creative concepts, campaign ideas, and communication lines. * Develop messages and narratives that reflect the brand identity and strengthen audience engagement. * Apply copywriting techniques to generate impact and conversion when necessary. * Adapt the brand's tone of voice according to context and channel. * Collaborate with design, planning, and marketing teams to ensure consistency in deliverables. * Contribute creative ideas during brainstorming sessions and campaign development. * Conduct textual reviews and ensure clarity, coherence, and accuracy in communications. Requirements and Qualifications * Excellent writing skills and mastery of the Portuguese language. * Proficiency in narrative construction and storytelling. * Knowledge of or experience in copywriting. * Ability to quickly interpret texts and briefings. * Strong verbal and written communication skills for cross-functional collaboration. * Prior experience creating advertising and institutional texts. * Familiarity with digital marketing, conversion funnels, and content best practices is desirable. Education * Completed or ongoing undergraduate degree in Advertising and Public Relations, Social Communication, Journalism, Marketing, Languages, or related fields. Advantages * Portfolio featuring campaigns, social media posts, emails, and brand materials. * Experience in copywriting for retail, lifestyle, or design sectors. * Basic knowledge of SEO and digital content best practices. Working Hours: 8:15 AM to 6:00 PM. Work Model: Hybrid Minimum Education Level: Undergraduate Degree