Acquisition Manager

Description

Job Summary: Acquisition Manager focused on performance and results, responsible for planning, creating, and managing paid campaigns—optimizing them while collaborating with editing and web design teams. Key Highlights: 1. Senior-level execution with focus on implementation and results 2. Opportunity for development in Bet 3. Active collaboration with teams and A/B testing **Job Description: Acquisition Manager** **Responsibilities** * Plan, create, and manage paid campaigns with a focus on performance and results. * Continuously monitor campaigns, adjusting CPA and ROI for scalable campaigns and resolving rejected ad approvals. * Upload creatives and manage channels as needed to ensure campaign continuity. * Actively collaborate with the Editing team to ensure campaign success and quality. * Work jointly with the web designer to build Landing Pages and develop copy. * Update daily reports by populating spreadsheets with previous day's cost and revenue data. * Stay updated on competitors' strategies and ads using specialized tools. * Conduct A/B tests to optimize campaigns and maximize results. **Hard Skills (Technical Skills)** * Proficiency in operating advertising platforms. * Knowledge of Google Sheets, report creation, and presentation. * In-depth understanding of Key Performance Indicators (KPIs) and how they interrelate and impact outcomes. * Resilience to handle frequent ad rejections and account blocks. * Knowledge of Direct Response Marketing. **Soft Skills (Behavioral Skills)** * Excellent verbal and written communication skills; * Extreme attention to detail; * Ability to work under pressure and meet deadlines; * Proactivity and problem-solving agility; * Full availability (including weekends and holidays, if required). * Exceptional organizational skills, capable of efficiently managing multiple tasks. * Curiosity and rapid learning ability; **Mandatory Education:** **Engineering** **Economics** **Statistics** **Mathematics** **Advanced Skills:** **Spreadsheets** **Data Analysis** **Organization** **This role may also be listed in the market as Media Analyst, Acquisition Manager, Paid Media Manager, or Traffic Manager;** **The candidate must be Senior-level in this field; prior experience with Bet is not required—indeed, they prefer candidates without it, so they can train them on their business model.** **A professional with strong organizational skills (time management, deliverables, etc.)** **This is a delivery-oriented position with minimal meetings—only for activity planning—but highly focused on execution and results.** **No Bet experience required;** **Language: No requirements** **Two openings available: one for Manager and one for Senior Analyst** **Remote position—open to candidates from anywhere in Brazil** **Companies interested in evaluating professionals: Loovi Seguradora (recognized as content and advertising powerhouses)** **Job Hunting** **Salary range: BRL 15,000–20,000** **Engagement Model: PJ (Individual Entrepreneur contract with client)** **Duration: Indefinite** **Please include the candidate’s most recent and current compensation when submitting the CV;** **Indicate the candidate’s earliest possible start date post-hire** **For candidates based in São Paulo who wish to work onsite, VR (meal allowance) is BRL 50.00 per day; applicable only to those working onsite****Bradesco Health Insurance / Accommodation—no fixed cost** **4 psychotherapy sessions, at no cost** **Paid leave after 1 year of service** **Totallpass