Data Strategy Manager

Description

Job Summary: Add value to projects by applying media data and metrics management to ensure accuracy in strategies proposed to clients, pursuing continuous learning in Influencer Marketing. Key Highlights: 1. Challenge yourself in Influencer Marketing 2. Media data and metrics management 3. Direct contact with high-level clients Description: Add value to projects by applying media data and metrics management to ensure accuracy in strategies proposed to clients. We are seeking individuals who are eager to take on challenges and relentlessly pursue learning. Want to join Spark and explore the full potential of Influencer Marketing? Responsibilities and Duties * Responsible for managing campaign reports conducted with influencers, focusing on qualitative analyses (content analysis) and quantitative analyses (performance); * Responsible for conducting category, brand, and platform studies and analyses using social listening and data; * Develop insight-driven materials from data and social listening to support prospecting new clients; * Direct contact with high-level clients, with excellent technical knowledge; * Develop and propose data-driven solutions within the discipline of influencer marketing and across operations as a whole; * Management of the data strategy team and communication with cross-functional teams. Requirements and Qualifications * Bachelor's degree completed in Communications or Data; * Experience managing strategic data and business intelligence teams in communications; * Experience in data analysis and development of media or influencer marketing dashboards; * Proficiency in Google Analytics, Power BI, and Looker; * Proficiency in social listening and media platforms; * Advanced proficiency in Microsoft Office Suite. 2511200202481878930