Job Summary: The Marketing Analyst III leads customer management, focusing on strategic analysis, planning, continuous improvement, and operational efficiency, supporting management and executive leadership for sustainable growth. Key Highlights: 1. Lead customer management with a focus on strategic analysis and continuous improvement. 2. Collaborate cross-functionally across multiple departments to drive revenue growth. 3. Conduct customer base, churn, and portability analyses. **Responsibilities and Duties** **What You’ll Do Daily:** --------------------------------- * The Marketing Analyst III is responsible for leading the management of the customer base, focusing on strategic analysis, planning and control, continuous improvement, and operational efficiency—always ensuring support to management and executive leadership. Works cross-functionally with departments including Marketing, Sales Channels, Technical, and Quality teams to contribute to sustainable revenue growth and improved service quality for Fixed and Mobile customer bases; * Analyze and develop action plans jointly with sales channels to improve sales performance (quantitative/qualitative/profitability); * Interact with national marketing on product/offer topics (acquisition, monetization, retention, and cross-sell); * Analyze the customer base, performing 360° assessments in retention and re-engagement lead generation, constantly seeking regional opportunities; * Analyze churn (by cohort, products, offending channels, most impacted regions/cities, nodes, neighborhoods, voluntary and involuntary); * Analyze Mig In / Mig Out by products/channels; * Analyze portability (Portin and PortOut across all products and channels); * Deliver diagnostic presentations and propose actions to improve the regional commercial performance; * FPD: Joint analysis and action with operations regarding delinquency offenders starting from the first bill; * Shielding: Collaborate with operations and headquarters through centralized and local plans to counter competitors’ initiatives. **Requirements and Qualifications** #### **We’re Looking for Someone Who:** * Thinks and acts from the customer’s perspective. Demonstrates interest and curiosity about customers, their behaviors, and preferences to meet and exceed their expectations; * Shows consistent commitment to learning, teaching, and developing, contributing to a relaxed, respectful, and collaborative environment that encourages diversity; * Is flexible in challenging existing paradigms and mental models. Seeks innovative and sustainable solutions to create competitive advantages for the business while balancing economic, environmental, and social interests. **To Join Our Team, You Must Have:** ------------------------------------------------ * Reside in São Paulo; * Completed Bachelor’s degree in Business Administration, Marketing, Advertising, Economics, or related fields; * Experience handling and analyzing large volumes of data; * Advanced Excel skills, including mastery of formulas, dashboards, and automation; * Ability to develop clear and effective presentations; * Excellent interpersonal skills and ability to coordinate across diverse departments; * Proactivity in anticipating trends and identifying opportunities for improvement. **Preferred Qualifications:** ------------------ * Proactivity in anticipating trends and identifying opportunities for improvement; * Experience with Oracle databases and SQL programming, as well as project methodologies and quality management frameworks such as Lean, Six Sigma, TESP, Kaizen, among others. **Additional Information** At **Claro, people are one of our core values.** Guided by this principle, we continuously invest in the health, well-being, and quality of life of our employees! To ensure you have the best experience throughout your journey with us, we offer an attractive benefits package. Check it out: * Flexible working hours; * Meal and food vouchers; * Medical and dental assistance; * Support for serious illnesses; * Assistance for dependents with disabilities; * Pharmacy benefit; * Daycare/Babysitter allowance; * Personal Support Program; * Claro Running; * Private pension plan; * Life insurance; * Employee Combo; * Wellhub (Gympass); * Meu Pet Club; * Agreements and partnerships; * Recognition program for years of service; * And much more! **At our company, we value an inclusive, diverse, ethical, collaborative, and harmonious environment. We do not discriminate based on gender, race, color, sexual orientation, social status, or disability. Everyone is welcome!** **Here, we have a great team that makes everything happen!** It is through the effort and dedication of each of our People that we are today a benchmark in what we do, united in our purpose: **“Connect for a more fun and productive life.”** We integrate all technologies to build the best and most comprehensive connectivity infrastructure in the country. We are confirmed multi-champions by Speedtest as Brazil’s fastest and most stable mobile internet and most stable Wi-Fi network, among many other recognitions. We are also the 4th most valuable brand in Brazil (BrandZ). In Brazil, we operate in over 4,800 municipalities, serving more than 83 million customers. We have led portability net gains for over 5 years, with 1.2 million lines ported in 2022. And more: We **innovate** our products and services to better serve our users! Today, we offer **entertainment** solutions (Claro Música, Claro TV+, Claro Livros, Claro Vídeo, and Claro Gaming), **financial services** (Claro Pay), and much more! We have **aerospace presence** (with 5 satellites in orbit via Embratel) and are leaders in **industrial, automotive, and agribusiness connectivity**, among others. We also foster connections between our businesses and the innovation ecosystem through **beOn**, Claro and Embratel’s innovation hub. Sustainability is a core Claro value. **We invest in environmental, economic, and social development**, always prioritizing governance, environmental responsibility, data protection, and social impact. Through the Claro Institute, we connect people for a better future, combining services with social investments in **education and citizenship** projects. **So, does it match? \#JoinClaro to build the new with us!