Description
**RESPONSIBILITIES:**
* Define the product vision, strategy, and objectives, establishing clear direction, goals, and priorities aligned with business needs and market opportunities identified.
* Conduct continuous discovery to deeply understand user and customer problems, needs, and behaviors, using interviews, data analysis, validations, and competitive research to inform decisions.
* Transform problems and opportunities into clear, prioritized solutions, articulating hypotheses, requirements, and value criteria that objectively guide development.
* Manage the product roadmap realistically and cohesively, prioritizing initiatives based on impact, risk, effort, and value—negotiating scope and revising priorities according to engineering delivery capacity.
* Coordinate multidisciplinary squads to ensure alignment, clarity, and efficiency across Engineering, UX, QA, and Platform teams—participating in required ceremonies, clarifying requirements, and reducing dependencies.
* Monitor metrics and KPIs to measure delivery impact, analyzing usage data and real-world outcomes, adjusting strategies and priorities based on evidence and performance.
* Lead launches of new features and product enhancements, planning internal and external communications, preparing materials, and ensuring Sales, Support, and customers understand the delivered value and functionality.
* Ensure consistency and quality across the entire user experience by collaborating with UX and Engineering to validate prototypes, review flows, test user journeys, and guarantee coherence across modules.
* Serve as the product liaison to executive leadership and other company departments—reporting progress, risks, results, and needs—to ensure strategic alignment and facilitate decision-making.
**REQUIREMENTS:**
* \- Bachelor’s degree in Technology, Systems Analysis, Computer Science, or related fields; Product Design or similar disciplines. Postgraduate studies, MBA, or certifications in Product Management, UX, or Digital Product Management are desirable but not mandatory.
* \- Digital Product Management: Proven experience managing digital products—including defining vision, strategy, roadmaps, and feature prioritization—in SaaS environments or complex platforms.
* \- Continuous Discovery and Validation Methods: Solid knowledge of discovery techniques, user interviews, hypothesis testing, journey mapping, and methodologies such as Lean Product, Dual-Track Development, Design Thinking, and Jobs-to-be-Done.
* \- Metrics and Data Analysis: Proficiency in product metrics (KPIs, North Star, AARRR, adoption, engagement, retention), use of analytics tools (e.g., GA4, Mixpanel, Amplitude, Power BI), and ability to make data-driven decisions.
* \- Product and Collaboration Tools: Proficiency with tools such as Jira, Figma, Confluence, Miro, and other platforms used for planning, documentation, and prototyping.
* \- Go-to-Market Experience: Familiarity with feature launch practices—including internal and external communication, alignment with Support, Marketing, Sales, and stakeholders—to ensure efficient adoption.
* \- Desirable Certifications: Certifications such as CSPO, PM3, Product School, AIPMM, or similar are considered advantageous but not required.