Description
Job Summary:
Plan, create, and execute visual and audiovisual content for digital marketing, consolidating the company's online presence.
Key Highlights:
1. Creation and production of visual and audiovisual content for various platforms.
2. Management and updating of visual elements in e-commerce and online communication.
3. Support in strategic planning of digital content and campaigns.
**Job Mission**
Plan, create, and execute visual and audiovisual content for products, advertisements, and digital campaigns, supporting marketing and e\-commerce strategies with a focus on increasing visibility and consolidating the company's digital presence.
**Job Responsibilities**
* Plan, create, and produce visual and audiovisual content (photos, short videos, and graphic assets) to promote products, advertisements, and institutional campaigns;
* Develop briefs and creative materials for digital platform advertisements—including Instagram, Facebook, and Google—ensuring alignment with brand identity and positioning;
* Manage and update banners, digital storefronts, and other visual elements across e\-commerce and online communication channels;
* Register, review, and update products in internal systems and digital platforms, ensuring standardization, information quality, and accurate item presentation;
* Publish content, monitor interactions, and track social media performance, contributing to strengthening the company's digital authority and presence;
* Assist in strategic planning of digital content, respecting the institutional calendar, seasonal campaigns, and commercial objectives;
* Support marketing initiatives, promotional campaigns, and institutional campaigns, collaborating on execution and performance tracking;
* Maintain visual consistency, technical quality, and communicative coherence of the brand across all digital touchpoints.