Marketing Analyst

Description

Job Summary: A marketing professional to develop campaigns, manage digital content, create promotional materials, track metrics, and collaborate with diverse teams in the educational sector. Key Highlights: 1. Collaboration with pedagogical, commercial, and editorial teams. 2. Monitoring of trends in the educational sector. 3. Use of automation tools and CRM for campaigns. **JOB DESCRIPTION** * Develop and execute marketing campaigns; * Plan and manage digital content while maintaining communication aligned with institutional identity; * Create online and offline promotional materials; * Track metrics and generate performance reports for marketing activities; * Collaborate with pedagogical, commercial, and editorial teams to align strategies: * Create the calendar and ensure deadlines are met; * Monitor trends in the educational sector and identify opportunities; * Use automation tools and CRM to plan, segment, and measure campaigns; **REQUIREMENTS** * Bachelor's degree completed or in progress in Marketing, Advertising and Public Relations, Communications, Graphic Design, Business Administration, or related fields; * Proficiency in data analysis and metrics; * Skills in creative software, image editing, and design; * Skills in photography and image capture; * Knowledge of video editing software; * Aptitude for writing, creativity, and planning; * Strong communication and collaborative teamwork skills. **BENEFITS** **VA + PLR + Life Insurance + Health Plan + Dental Plan + Wellhub + Children's Tuition Assistance + Transportation Allowance** **WORK SCHEDULE** On-site \- **Monday to Friday**, from **08:00 to 17:00**, with a **one-hour lunch break**