B2B Marketing Analyst

Description

Job Summary: We are seeking a strategic professional to develop and execute B2B marketing campaigns, generate qualified leads, and drive corporate-segment company growth. Key Highlights: 1. Develop B2B marketing strategies aligned with business objectives. 2. Create and manage email campaigns, webinars, content, and events. 3. Analytical and results-oriented mindset. Maximeasy is a consultancy specializing in Go-To-Market for B2B companies, dedicated to transforming operational challenges into predictable and sustainable growth. We seek a strategic professional to develop and execute B2B marketing campaigns, generate qualified leads, and drive corporate-segment company growth. Key Responsibilities: Develop B2B marketing strategies aligned with business objectives. Create and manage email campaigns, webinars, content, and events. Implement marketing automation for lead nurturing. Analyze performance metrics (ROI, CAC, LTV, conversion). Collaborate with sales to align efforts and generate opportunities Requirements: Bachelor's degree in Marketing, Business Administration, or related fields. Proven experience in B2B marketing. Knowledge of marketing automation platforms (HubSpot, Marketo, Salesforce). Proficiency in Google Analytics and data analysis. Excellent written and verbal communication skills. Preferred Qualifications: Experience with CRM and LinkedIn for B2B. Knowledge of SEO, SEM, and content marketing. Familiarity with corporate events and webinars. Analytical and results-oriented mindset. Benefits: Meal allowance, Transportation voucher, Group life insurance, Pharmacy discount, Telemedicine, Birthday day off, SESC membership. Continuous professional development. Dynamic and collaborative work environment.