Description
Job Summary:
Responsible for planning, executing, and monitoring digital marketing strategies, with a focus on brand positioning and social media growth.
Key Highlights:
1. Manage and operate social media platforms (Instagram, TikTok, and YouTube)
2. Plan and execute a strategic content calendar
3. Develop digital brand positioning strategies
**Industry: Aesthetic Clinic**
**Working Hours:** Monday to Friday, 8:00 AM to 6:00 PM; Saturday, 8:00 AM to 2:00 PM
**Compensation:**
* Base Salary: R$ 3\.000
**Location:** Jundiaí/SP (on-site work, including both internal and external activities)
**Job Objective:**
Responsible for planning, executing, and monitoring digital marketing strategies, focusing on brand positioning, content production, social media growth, and supporting the clinic’s commercial conversion.
**2\. Key Responsibilities**
* Manage and operate social media platforms (Instagram, TikTok, and YouTube)
* Plan and execute a strategic content calendar
* Produce, capture, and edit images and videos showcasing the clinic’s daily operations
* Support internal and external video recordings as per strategy
* Create content scripts focused on engagement and conversion
* Publish content and monitor channel performance
* Analyze metrics and propose continuous improvements
* Develop digital brand positioning strategies
* Support marketing campaigns (organic and paid)
* Facilitate integration between marketing and sales departments
* Support lead generation and relationship management
* Organize workflows and requests related to digital communication
* Contribute to strengthening the clinic’s digital presence
**3\. Technical Requirements (Hard Skills)**
* Experience managing social media platforms (Instagram, TikTok, and YouTube)
* Knowledge of video and image creation and editing
* Experience in content planning and publishing
* Familiarity with digital metrics and performance analysis
* Basic understanding of marketing funnels and conversion
* Familiarity with CRM systems and sales routines
* Knowledge of consultative sales techniques (e.g., SPIN Selling)
* Preferred: Experience in clinics, aesthetics, or healthcare
Compensation: R$3\.000,00 per month
Selection Questions:
* Are you available to work on-site in Jundiaí/SP?
* Is the PJ (individual contractor) model suitable for you?
* Are you available to work Monday to Friday, 8:00 AM to 6:00 PM, and Saturday, 8:00 AM to 2:00 PM? (Clinic operating hours)
* Please provide the link to your portfolio here:
* Have you previously worked in aesthetic niches?
Work Location: On-site